Deliverability — Practical Advice on Getting to the Inbox
Email

Deliverability — Practical Advice on Getting to the Inbox

16y Jeanne Jennings

Deliverability — Practical Advice on Getting to th...

Three case studies on how to - and how not to - address deliverability issues. Read More...

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Border Patrol
Marketing

Border Patrol

16y Giovanni Rodriguez

Border Patrol

A new book looks at where Latinos go...for content, community, and commerce. Read More...

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Success Metrics 101
Search

Success Metrics 101

16y Ron Jones

Success Metrics 101

Are you tracking your website's success? Here is where to begin. Read More...

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View From the Consumer
Asia

View From the Consumer

16y Eric Phu

View From the Consumer

Put yourself in the shoes of a consumer before you plan your next marketing campaign. Consider these five points. Read More...

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Old School Influence in the Digital Age
Asia

Old School Influence in the Digital Age

16y Brandon Cheung

Old School Influence in the Digital Age

Consumers are multifaceted and as they shift towards expressing and consuming information on digital platforms. Here are three ways to activate more ...

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Back to the Future: The Untapped Potential of 2.5G
Asia

Back to the Future: The Untapped Potential of 2.5G

16y Andrew Knott

Back to the Future: The Untapped Potential of 2.5G

With more than one billion consumers in Asia still using 2.5G mobile devices, here are three marketing myths that must be busted. Read More...

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Facebook Holidays: AT&T's 'Black Wednesday' Ads and Other Big Brands
Marketing

Facebook Holidays: AT&T's 'Black Wednesday' Ads and Other Big Brands

16y Christopher Heine

Facebook Holidays: AT&T's 'Black Wednesday' Ads an...

Telecom giant gets a jump on Black Friday. Sears, Starbucks, and Charmin also leap in. Read More...

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14 Social Media Pros and Cons
Social

14 Social Media Pros and Cons

16y Erik Qualman

14 Social Media Pros and Cons

Make sure your eyes are wide open in social media. Read More

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SEO? That Sounds Like Work
Search

SEO? That Sounds Like Work

16y Mark Jackson

SEO? That Sounds Like Work

Let there be no mistake: if you're going to do SEO properly, you're going to need some folks on your team to chip in. Read More...

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India: Search Habits of a Growing Nation
Asia

India: Search Habits of a Growing Nation

16y Guest

India: Search Habits of a Growing Nation

A look at how consumers in India are accessing the Internet and the most popular search categories. Read More...

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JiWire Acquires NearbyNow to Expand Location-Based Ad Offerings
Media

JiWire Acquires NearbyNow to Expand Location-Based Ad Offerings

16y Jack Marshall

JiWire Acquires NearbyNow to Expand Location-Based...

Company expands its ad offerings with mobile retail technology vendor. Read More...

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Using Word Clouds to Size Up Digital Marketing Trends
Asia

Using Word Clouds to Size Up Digital Marketing Trends

16y Michael Zung

Using Word Clouds to Size Up Digital Marketing Tre...

Comparing digital marketing trends in Asia and the United States based on a word cloud analysis of ClickZ.com and ClickZ.Asia. Read More...

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USA Network Expands Diversity Campaign With Facebook Game
Marketing

USA Network Expands Diversity Campaign With Facebook Game

16y Kate Kaye

USA Network Expands Diversity Campaign With Facebo...

NBC Universal-owned USA Network has added a new social layer to its ongoing Character Project initiative. Read More...

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Top 25 U.S. Online Properties, October 2010
Audience

Top 25 U.S. Online Properties, October 2010

16y Jack Marshall

Top 25 U.S. Online Properties, October 2010

A look at the top 25 online properties in the U.S. during October, ranked by unique users. Read More...

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Study: Mobile Search Goes Mainstream in Asia
Asia

Study: Mobile Search Goes Mainstream in Asia

16y Adaline Lau

Study: Mobile Search Goes Mainstream in Asia

Search marketing firm's survey also shows the role of search in Asia Pacific during the purchase cycle and identifies the most popular search engines,...

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Yelp Launches 'Check-In Offers' For Businesses
Media

Yelp Launches 'Check-In Offers' For Businesses

16y Christopher Heine

Yelp Launches 'Check-In Offers' For Businesses

The offers platform is available to businesses in the U.S., U.K., and Ireland and allows advertisers to limit the life of offers. Read More...

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A Whole New Ball Game: Marketing on Facebook During the Post Season
Social

A Whole New Ball Game: Marketing on Facebook During the Post Season

16y Cathy Halligan

A Whole New Ball Game: Marketing on Facebook Durin...

Social programming on Facebook is evolving, as seen by the MLB TagOramic app. Read More...

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How Groupon Makes Hundreds of Millions
Media

How Groupon Makes Hundreds of Millions

16y Harry Gold

How Groupon Makes Hundreds of Millions

An examination of the social couponing revenue model. Read More...

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Thou Shall Not Cookie Bomb
Display Advertising

Thou Shall Not Cookie Bomb

16y Xuhui Shao

Thou Shall Not Cookie Bomb

Marketers must understand the difference between blasting impressions and deploying safe targeting tactics. Read More...

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5,000 People Drive Real-Life Mitsubishi Over the Web
Marketing

5,000 People Drive Real-Life Mitsubishi Over the Web

16y Douglas Quenqua

5,000 People Drive Real-Life Mitsubishi Over the W...

Agency 180 L.A. worked with robotics engineer Dr. James Brighton to create the test drive promotion. Read More...

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Harnessing the E-mail Marketing Power of the iPad
Asia

Harnessing the E-mail Marketing Power of the iPad

16y Stephen Hay

Harnessing the E-mail Marketing Power of the iPad

Tablet computers such as the iPad are fast becoming the accessory of choice. Here's what you need to consider for email marketing on these devices. Re...

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Amazon Goes After In-Store Sales With Barcode Scanner App [Video]
Media

Amazon Goes After In-Store Sales With Barcode Scanner App [Video]

16y Jack Marshall

Amazon Goes After In-Store Sales With Barcode Scan...

Online retailer hopes to divert holiday spending from stores to the Web with iPhone application. Read More...

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Mattel Designs Web Properties With Advertisers In Mind
Marketing

Mattel Designs Web Properties With Advertisers In Mind

16y Susan Kuchinskas

Mattel Designs Web Properties With Advertisers In ...

Toy giant makes sure sites like HotWheels.com, Barbie.com, and MonsterHigh.com support the deep integration advertisers want. Read More...

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How to Avoid Building a Disposable App
Marketing

How to Avoid Building a Disposable App

16y Sean Carton

How to Avoid Building a Disposable App

Getting consumers to download a cool app, widget, or game is the easy part. Read More...

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4 Ways Video Is Fundamentally Changing
Marketing

4 Ways Video Is Fundamentally Changing

16y Shishir Mehrotra

4 Ways Video Is Fundamentally Changing

The video industry has exploded through many transitions already and it is about to go through its largest yet. Are you ready? Read More...

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Here's Some Advice: Mind Your Business!
Acquisition

Here's Some Advice: Mind Your Business!

16y Tim Ash

Here's Some Advice: Mind Your Business!

Are you asking for too much information from your customers? Read More...

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Engaging Latinos – The Role Your Digital Strategy Should Play
Marketing

Engaging Latinos – The Role Your Digital Strategy Should Play

16y Gustavo Razzetti

Engaging Latinos – The Role Your Digital Strategy ...

What the digital divide between U.S.-born and foreign-born Latinos means for marketers. Read More...

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