Weapon of Mass Conversion: Digital Analytics and eCommerce Guide

1.66B people worldwide make online purchases, representing 60.2% of the world’s internet users.

It’s important to know the right actions to take when persuading your audience. In this guide you will learn best practices from marketing experts to enhance brand-consumer-relationships with your customers.

Learn the key takeaways from marketing experts in this guide and discover:

• The best practices to effectively measure your product metrics
• How to analyze key areas of navigation and interaction on your product page
• The importance of  differentiating between simple and complex A/B testing