Execs & Accounts for June 26, 2006
IAC to rep Huffington Post inventory; CNBC hires Meredith Stark; Think Partnership adds three to board.
IAC to rep Huffington Post inventory; CNBC hires Meredith Stark; Think Partnership adds three to board.
IAC Advertising Solutions, an arm of InterActive Corp, will rep ad inventory on blog-focused Web publisher The Huffington Post. IAC will provide the exclusive national sales force for the site.
CNBC hired Meredith Stark as VP and executive producer of CNBC.com. She joins from Gartner, where she was group VP of product platforms. Earlier she was a consultant for ESPN, doing marketing strategy and design for the sports network’s mobile Web site.
Think Partnership added three to its board. They include Chicago entrepreneur Bob Geras, investor George Mellon and technology innovator Joshua Metnick.
Atomic Fusion picked up some new clients. Projects include a site redesign for Kids II’s Bright Starts bath products line, online demos for financial services firm CheckFree, and work for database marketer The List.
Bulldog Solutions will deploy Unica’s Affinium software to support the delivery and measurement of B2B marketing campaigns. Bulldog will use the product to assess creative, media planning, Web design and “personalized communications.”
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