Execs & Accounts for July 9, 2004
Red Robot hires two; EmailLabs opens sales office in New York; Commission Junction names Unisys vet to VP of engineering post.
Red Robot hires two; EmailLabs opens sales office in New York; Commission Junction names Unisys vet to VP of engineering post.
Full service marketing firm Red Robot hired Drew Krejci as director of client services and Evan Smith as manager of lifestyle marketing. Krejci served stints with De Plano Group and McCann Erickson, where he worked on the Sony Pictures Entertainment account. Smith developed marketing programs for Colorado Ski Country USA and was a marketing manager with Ticketmaster.
Additionally, Jennifer Louie, founder of Sixth Sense Consulting Group, was brought on as a business development consultant. Her clients have included Marvel Enterprises, Red Bull and Pepsi.
EmailLabs opened a sales office in New York City. The new location will initially be staffed by Randy Levy, who has worked for DoubleClick, CheetahMail and Prism Communications; and Tuan Tran, a veteran of Globix, Telligent and Tyco.
“We’ve experienced strong growth over the past year, particularly with East Coast companies in the publishing, hospitality/travel and advertising/marketing industries,” said CEO Dave Sousa. “It makes sense for us to establish a presence in New York. This new office and expanded server capacity will help us serve our clients more effectively while we continue to pursue new business aggressively.”
ValueClick-owned Commission Junction hired John Locke as VP of engineering. Locke held the same position with PulsePoint, and was general manager of the Internet group at Unisys.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.