Accrue Insight 2.0 Released

Accrue Software released Accrue Insight 2.0., an update to its network-based Web site analysis solution.

The new version offers improved performance, greater ease of use, a broader range of reporting capabilities, new exporting features, and greater scalability, the company said.

“With Accrue Insight 2.0, we are defining the future of Web site analysis solutions,” said Simon Roy, president and CEO of Accrue. “After extensive input from customers and partners, we have enhanced Accrue Insight to ensure that it helps companies reduce the costs of attracting qualified visitors to the site, draw and retain more valuable visitors, generate increased site-based transactions and lower site maintenance costs.”

Accrue Insight 2.0 offers expanded reporting capabilities that provide in- depth information about Web site visitors and the quality of their experience at a site. Detailed tracking information includes the number of sessions taking place on multiple sites and servers, and the average duration of a customer’s visit.

Accrue Insight 2.0 tracks a visitor’s path through multiple servers and reports that visitor as a single integrated session. The product also provides reports that highlight individual URLs and identify where visitors enter and exit a site.

Reports can be generated and analyzed through any Java-enabled browser. Users can export data to Microsoft Excel or HTML format. Improved automation of report scheduling enables administrators to generate reports during off-peak hours. And its scalability can support complex, distributed environments receiving several million hits per day. Pricing was not disclosed.