MSN Video Watches Ball Drop
Advertisers can reach New Year's Eve revelers through MSN's live Webcast from Times Square.
Advertisers can reach New Year's Eve revelers through MSN's live Webcast from Times Square.
MSN Video will offer advertisers an alternative way to reach viewers of the New Year’s Eve celebration via an exclusive live Webcast from Times Square.
Every half hour, the Webcast will break from the action to show :15 or :30 video spots from advertisers including 1-800-FLOWERS, Olympus and Nokia. MSN expects between 300,000 and 350,000 unique users throughout the evening.
From 6 p.m. until 12:15 a.m. EST, viewers can select from three MSN Video streams in and around Times Square. New York City radio personality Romeo will lead the Webcast festivities.
“The Times Square 2005 MSN Webcast demonstrates how interactive digital media can enable people to not only share, but participate in the excitement,” said Adam Sohn, director of MSN. “It illustrates how digital media can provide coverage of live events beyond what a viewer can get on TV.”
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.