Ampex Names Brand Strategy Manager
Redwood City, CA-based Ampex Corp. named Raymond J. Marione as vicepresident--brand strategy.
Redwood City, CA-based Ampex Corp. named Raymond J. Marione as vicepresident--brand strategy.
Redwood City, CA-based Ampex Corp. named Raymond J. Marione as vice president–brand strategy.
He will be based in New York City where the company’s Web-based video services group is headquartered.
Marione has been associated with several advertising firms, most recently J. Walter Thompson, where he was a JWT Global partner and a member of the executive committee, working in the firm’s Chicago office. Among his clients there were Kraft Foods, where his assignments included the development and evolution of brand equities for the Kraft product portfolio.
Ampex Corp., a provider of audio, digital video and digital image processing, is building a marketing-oriented organization to leverage its digital image technology and expertise internally and through selected strategic investments, such as those in TV onthe Web, a provider of focused interest Web video “channels,” and in Reiter Associates, a Web services provider.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.