close

Strategy

Innovation

Insights

Stats & Tools

    Audio: ClickZ's Kate Kaye on Digital Politics Radio

    ClickZ's senior editor discusses recent 2012 election digital campaign topics.

    Author Date published June 22, 2011 Categories

    katekaye-headshot2011ClickZ Senior Editor and Politics reporter Kate Kaye appeared on Digital Politics Radio with Karen Jagoda last week, when they discussed subjects including a recent Facebook political ad study, the online work of American Crossroads in the NY26 race, the use of online ads for testing to inform cross media campaigns, and the effect of Weinergate on Twitter usage by candidates:

    Segment 1
    Segment 2

    Subscribe to get your daily business insights

    More about:

    Engagement To Empowerment - Winning in Today's Experience Economy
    Report | Digital Transformation

    Engagement To Empowerment - Winning in Today's Experience Economy

    2y

    Engagement To Empowerment - Winning in Today's Exp...

    Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

    View resource
    Announcement Alert from Lee Arthur
    Weekly briefing | Digital Transformation

    Announcement Alert from Lee Arthur

    2y

    Announcement Alert from Lee Arthur

    Announcement Alert!! Read More

    View resource
    The 2023 B2B Superpowers Index
    Whitepaper | Digital Transformation

    The 2023 B2B Superpowers Index

    3y

    The 2023 B2B Superpowers Index

    The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

    View resource
    Impact of SEO and Content Marketing
    Whitepaper | Digital Transformation

    Impact of SEO and Content Marketing

    3y

    Impact of SEO and Content Marketing

    Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

    View resource

    Related Articles

    The secret to mixing marketing with politics
    Marketing

    The secret to mixing marketing with politics

    6y Roi Carmel

    The secret to mixing marketing with politics

    Cybereason's Roi Carmel shows how brands can safely approach political topics in their marketing, branding and advertising efforts. Read More...

    View article
    Starbucks' brand suffers following politically-infused announcement
    Acquisition

    Starbucks' brand suffers following politically-infused announcement

    9y Al Roberts

    Starbucks' brand suffers following politically-inf...

    In January, following U.S. President Donald Trump's temporary immigration ban, Starbucks announced that it would hire 10,000 refugees over the next fi...

    View article
    The U.K. Government's top five tips for dodging disruption
    Conference Coverage

    The U.K. Government's top five tips for dodging disruption

    10y Mike O'Brien

    The U.K. Government's top five tips for dodging di...

    Being comfortable with failure and making research a team sport are just two ways to avoid disruption, according to Alex Holmes of Government Digital ...

    View article
    Spotlight on: Cheetos' Chester Cheetah
    Marketing

    Spotlight on: Cheetos' Chester Cheetah

    10y Mike O'Brien

    Spotlight on: Cheetos' Chester Cheetah

    Though our profile subjects are typically from brands and agencies, ClickZ recently caught up with Chester Cheetah to discuss his mayoral campaign, hi...

    View article
    And the top digital marketer in the presidential race is...
    Marketing

    And the top digital marketer in the presidential race is...

    10y Mike O'Brien

    And the top digital marketer in the presidential r...

    There are nearly 20 politicians currently vying to be the next president of the United States. Which of them has the best digital marketing? Here are ...

    View article
    President Obama's Appearance on "Between Two Ferns" Drives Traffic to HealthCare.gov
    Marketing

    President Obama's Appearance on "Between Two Ferns" Drives Traffic to Healt...

    12y Yuyu Chen

    President Obama's Appearance on "Between Two Ferns...

    President Obama encouraged young Americans to apply for health coverage on the Web series "Between Two Ferns" hosted by comedian Zach Galifianakis. Th...

    View article
    Pinterest Pins Hopes on Appeal: Trademark Defeat May Force Name Change
    Marketing

    Pinterest Pins Hopes on Appeal: Trademark Defeat May Force Name Change

    12y Chris Merriman

    Pinterest Pins Hopes on Appeal: Trademark Defeat M...

    Pinterest may be facing a rebrand after a UK company won their trademark challenge over the visual social network's name. Read More...

    View article
    The Class of 2013 and What's Wrong With the Greatest Nation
    Marketing

    The Class of 2013 and What's Wrong With the Greatest Nation

    13y Aaron Kahlow

    The Class of 2013 and What's Wrong With the Greate...

    There are plenty of jobs here in the digital marketing industry, but no college graduates with any real skills. Read More...

    View article