4 Tools of the Agile Marketer
Marketing

4 Tools of the Agile Marketer

15y Brian Massey

4 Tools of the Agile Marketer

How to empower the mid-level manager. Second in a three-part series. Read More...

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Thank You 'Deliverability' Department
Email

Thank You 'Deliverability' Department

15y Dennis Dayman

Thank You 'Deliverability' Department

One company shows what not to do when responding to negative deliverability issues, and five things you should do in this situation. Read More...

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SES Shanghai: An Overview of China's E-commerce Landscape
Asia

SES Shanghai: An Overview of China's E-commerce Landscape

15y Eddie Choi

SES Shanghai: An Overview of China's E-commerce La...

My view on the e-commerce sessions presented and discussed in China. Read More...

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Behavioral Icon Appears in Political Ads
Data insights

Behavioral Icon Appears in Political Ads

15y Kate Kaye

Behavioral Icon Appears in Political Ads

Online ads from political advertisers have begun featuring the Ad Choices icon. Read More...

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How to Avoid Mobile Site Suckage
Marketing

How to Avoid Mobile Site Suckage

15y Sean Carton

How to Avoid Mobile Site Suckage

The mobile web is different. And so are mobile users. Here are eight differences you must understand to create a successful mobile presence. Read More...

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Top 5 Sins of Paid Search
Search

Top 5 Sins of Paid Search

15y Julie Batten

Top 5 Sins of Paid Search

How to avoid these common mistakes and find the road to redemption. Read More...

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Search Marketing Guide to Naver, Korea's Most Popular Search Engine
Asia

Search Marketing Guide to Naver, Korea's Most Popular Search Engine

15y Guest

Search Marketing Guide to Naver, Korea's Most Popu...

Considering search advertising in Korea? Naver is not to be ignored. Read More...

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WPP Continues Brazilian Shopping Spree With Gringo
Marketing

WPP Continues Brazilian Shopping Spree With Gringo

15y Jack Marshall

WPP Continues Brazilian Shopping Spree With Gringo

Ups investment ahead of World Cup and Olympics. Read More...

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When SERP Top Position Goes Below the Fold
Marketing

When SERP Top Position Goes Below the Fold

15y Gary Stein

When SERP Top Position Goes Below the Fold

A look at three big challenges to the prominence of the top result on the SERP. Read More...

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Career Advice for Millennials and Their Managers
Marketing

Career Advice for Millennials and Their Managers

15y Aaron Kahlow

Career Advice for Millennials and Their Managers

Bonus: A translation guide. Read More

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Tell the Merchandisers You Want Your Job Back
Marketing

Tell the Merchandisers You Want Your Job Back

15y Heather Blank

Tell the Merchandisers You Want Your Job Back

Three strategies to help you regain control of email content. Read More...

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Tribal DDB Shanghai - Giving Branding a Digital Core
Asia

Tribal DDB Shanghai - Giving Branding a Digital Core

15y Guest

Tribal DDB Shanghai - Giving Branding a Digital Co...

A look at Shanghai-based digital agencies. Read More...

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Remarketing – Creating a Digital Deacute;jagrave; Vu
Asia

Remarketing – Creating a Digital Deacute;jagrave; Vu

15y Shourya Ray Chaudhuri

Remarketing – Creating a Digital Deacute;jagrave; ...

Remarketing can get your customers much more closer to completing the purchase cycle than any other medium; here's why. Read More...

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Top 14 Things Marketers Need To Know About QR Codes
Asia

Top 14 Things Marketers Need To Know About QR Codes

15y Angie Schottmuller

Top 14 Things Marketers Need To Know About QR Code...

A crash course on tools, tactics, and best practices for your 2d barcode marketing campaign. Read More...

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Dentsu Doubles U.K. Presence With Steak Buy
Display Advertising

Dentsu Doubles U.K. Presence With Steak Buy

15y Jack Marshall

Dentsu Doubles U.K. Presence With Steak Buy

Agency explores further global opportunities. Read More...

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WPP Buys F.biz, Brazil Agency With Mobile Chops
Marketing

WPP Buys F.biz, Brazil Agency With Mobile Chops

15y Zachary Rodgers

WPP Buys F.biz, Brazil Agency With Mobile Chops

Sao Paulo firm was founded in 1999 and employs 200. Read More...

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3 Social Media Steps to Shared Share of Voice
Marketing

3 Social Media Steps to Shared Share of Voice

15y Jonathan Shapiro

3 Social Media Steps to Shared Share of Voice

Measure share of voice? Here's how social media changes that metric. Read More...

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The Impact of Display on Search
Asia

The Impact of Display on Search

15y Guest

The Impact of Display on Search

Display advertising has a strong impact on driving both organic and paid search queries and conversions - so don't write it off yet. Read More...

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The Rise of F-Commerce
Asia

The Rise of F-Commerce

15y Vincent Teo

The Rise of F-Commerce

Businesses are beginning to get their fans to buy directly from them on Facebook, but is F-commerce suitable for you as a brand marketer? Read More...

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Tribal DDB Shanghai: Giving Branding a Digital Core
Marketing

Tribal DDB Shanghai: Giving Branding a Digital Core

15y Joan Voight

Tribal DDB Shanghai: Giving Branding a Digital Cor...

Second in a series on Shanghai-based digital agencies. Read More...

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Social Media Buzzwords
Marketing

Social Media Buzzwords

15y Robin Neifield

Social Media Buzzwords

These exciting new words should be used cautiously; not to exclude and confuse, but to elucidate. Read More...

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Why I'm Checking Out Bing and Why You Should Too [Video]
Search

Why I'm Checking Out Bing and Why You Should Too [Video]

15y Sage Lewis

Why I'm Checking Out Bing and Why You Should Too [...

What will the Bing-Facebook partnership mean for search and a look at their unique ads. Read More...

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5 Things That All Digital Marketers Should Know About Audience Targeting
Data insights

5 Things That All Digital Marketers Should Know About Audience Targeting

15y Rob Graham

5 Things That All Digital Marketers Should Know Ab...

Best practices that will help you gain a better understanding of the targeting landscape. Read More...

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Add SMS to Your Email Program
Email

Add SMS to Your Email Program

15y Mike Hotz

Add SMS to Your Email Program

When, where, and how to use SMS messages in your marketing plans to build your list, nurture and engage, and drive revenue. Read More...

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Database Optimisation and Campaign Management Tactics in China
Asia

Database Optimisation and Campaign Management Tactics in China

15y Francis Kwok

Database Optimisation and Campaign Management Tact...

A guide to optimising and managing your email campaigns to grow a relevant database in China. Read More...

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Swede Begets Swede at McCann New York
Marketing

Swede Begets Swede at McCann New York

15y Zachary Rodgers

Swede Begets Swede at McCann New York

MENY establishes little Stockholm in the Big Apple. Read More...

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OMG! YO! WOW! WOAH! WTF! - War on SPAM
Asia

OMG! YO! WOW! WOAH! WTF! - War on SPAM

15y Pushkar Sane

OMG! YO! WOW! WOAH! WTF! - War on SPAM

Social platforms will become unsocial if they don't start clamping down on spam. Read More...

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