Countrywide CEO's E-mail Faux Pas
Disgusting. That one single word made Countrywide Financial CEO Angelo Mozilo look like an ogre this week
Disgusting. That one single word made Countrywide Financial CEO Angelo Mozilo look like an ogre this week
Disgusting.
That one single word made Countrywide Financial CEO Angelo Mozilo look like an ogre this week.
It all started when Daniel Bailey Jr. used language from a form letter to ask the lender to revise the terms of his adjustable-rate mortgage so he wouldn’t lose his home. Bailey’s note went out to about 20 Countrywide addresses, including Mozilo’s, according to the latimes.com.
Mozilo took to the keyboard:
“This is unbelievable…Most of these letters now have the same wording. Obviously they are being counseled by some other person or by the Internet. Disgusting,” wrote Mozilo, who apparently hit the “reply” button instead of “forward.”
Bailey posted Mozilo’s note on Loan Safe, bringing widespread attention to the “disgusting” reply.
Countrywide issued a statement to the latimes.com saying the company and Mozilo “regret any misunderstanding caused by his inadvertent response to an e-mail by Mr. Bailey. Countrywide is actively working to help borrowers like Mr. Bailey keep their homes.”
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.