Kicking off our interviews from the recent Digital Marketing Show, Rachel Pollard talks about getting mischievous and rocking it on social media, the importance of taking risks, and why she thinks Boots have nailed it this year in the battle of the Christmas ads.
In the first of our series of interviews from this year’s Digital Marketing Show, Rachel Pollard, Head of Digital & CRM at Just Eat, talks to .rising about the complex nature of CRM, getting mischievous and rocking it on social media, and the importance of taking risks and being willing to fail – as well as why she thinks Boots have nailed it this year in the battle of the Christmas ads.
Check out the full interview below, and watch out for more interviews coming your way this week from social media moguls, Hootsuite, and programmatic pros, Chango.
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