eBay voted most popular retailer on mobile, reveals Ofcom
The online marketplace beat others such as Argos, Tesco and John Lewis - with Ofcom finding that eBay had a mobile reach of 34%.
The online marketplace beat others such as Argos, Tesco and John Lewis - with Ofcom finding that eBay had a mobile reach of 34%.
eBay, the online auction house has been voted the most popular online retailer, according to Ofcom’s Communications Market report.
The online marketplace beat others such as Argos, Tesco and John Lewis, with Ofcom finding that eBay had a mobile reach of 34%, Amazon followed with 28%.
The report credited eBay’s app for its escalating success.
Ofcom also found that the proportion of mobile internet users who use their handset to purchase goods or services grew to 24% between March 2013 and March 2014.
Mobile shoppers are also spending more on their mobile devices, with the proportion of consumers spending upwards of £100 a month increasing four percentage points to 41%.
One in 10 claimed to spend more than £300 online.
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