Engage Names I/PRO President

Engage Technologies Inc. namedDeborah McWhinney as president of its recently acquired Internet Profiles Corp.(I/PRO), a provider of Web traffic measurement, auditing and research.

Engage Technologies Inc. named Deborah McWhinney as president of its recently acquired Internet Profiles Corp. (I/PRO), a provider of Web traffic measurement, auditing and research.

McWhinney will report directly to Paul Schaut, CEO and president of Engage, a provider of profile driven Internet marketing solutions and itself a subsidiary of Internet holding company CMGI Inc.

McWhinney comes to I/PRO from Visa International, where she was executive vice president of business planning and strategy responsible for re-engineering the business planning process for future Visa products and services, as well as working on emerging technologies issues for Visa member financial institutions. She has also worked with Bank of America where she served as head of its consumer electronic banking division.

Subscribe to get your daily business insights

Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2y

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource
Announcement Alert from Lee Arthur
Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

2y

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource
The 2023 B2B Superpowers Index
Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

3y

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource
Impact of SEO and Content Marketing
Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

3y

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource