Government Fans Flames Under Google's Hot Seat
As I sit munching on a decadent brownie that came straight from Google's renowned cafeteria (don't be evil? ha!), I'm mulling the company's status in the eyes of U.S
As I sit munching on a decadent brownie that came straight from Google's renowned cafeteria (don't be evil? ha!), I'm mulling the company's status in the eyes of U.S
As I sit munching on a decadent brownie that came straight from Google’s renowned cafeteria (don’t be evil? ha!), I’m mulling the company’s status in the eyes of U.S. and European lawmakers and regulators.
Two regulation-related instances have occurred recently. Officially, Google has responded to concerns voiced by EU regulators by slashing in half the amount of time it stores user search data to nine months.
Certainly potentially more significant, but not confirmed by ClickZ News, is the Wall Street Journal’s report that the Department of Justice has hired an outside litigator to look into Google goings-on. In particular, the U.S. Department of Justice is investigating the stalled Google/Yahoo search ad deal.
However, it’s unknown whether the new DOJ hire, Sanford Litvack — “one of the nation’s best-known litigators” according to the WSJ — will focus only on the that deal, or inspect other aspects of Google’s business (or Yahoo’s business for that matter).
Let’s not forget previous government scrutiny of the partnership by the Senate Judiciary Committee.
Surely, the heightened inspections of Google are reminding observers more and more of Microsoft’s longtime antitrust troubles. Indeed, the WSJ reports, “It is relatively rare for the Justice Department to hire a special counsel from outside the department. David Boies was brought in as a special counsel to build the landmark antitrust case against Microsoft in 1998.”
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.