Kik raises $38m for mobile messaging
Popular messaging service Kik has raised $38.3m in funding to expand its engineering and business development capabilities in a move designed to shaft other messaging apps.
Popular messaging service Kik has raised $38.3m in funding to expand its engineering and business development capabilities in a move designed to shaft other messaging apps.
Popular messaging service Kik has raised $38.3m in funding to expand its engineering and business development capabilities in a move designed to shaft other messaging apps.
Kik has also acquired Relay, an app for chatting with GIFs.
Ted Livingston, Kik founder and CEO, said in a statement: “Today, mobile users aren’t searching for new apps — they’re looking for richer engagement in the apps they already have.
“Chat is at the core of the mobile era, and the Relay acquisition coupled with the recent funding puts us in a really strong position to dominate in chat.”
Kik now has more than 185 million users.
The funding was led by Valiant Capital Partners, and brings Kik’s total amount raised to more than $60 million to date.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceGenerative AI is rapidly becoming an integral part of marketing, offering the ability to create new content, automate decisions, and derive insights f...
View articleIt doesn’t kill us – it makes us stronger Read More...
View articleAccording to a study by Fospha, Meta is the largest and only channel that can provide the necessary scale for most brands Read More...
View articleIoT technology is changing online marketing, but legal and market forces are making matters complex Read More...
View articleDespite being tanked by the pandemic and testing positive, just a few weeks later my business had one of the strongest financial months of my career. ...
View articleThe pandemic threatened the core of Humanscale’s business model. Here’s how they used DAM technology to target an entirely new market in just two week...
View articleWhat radical changes should advertisers expect in a post-COVID world that is technology-led and rapidly changing? And how should they best prepare the...
View articleVal Vacante highlights the epic growth in contactless payments and how app-free experiences are the ultimate helper for retailers and shoppers Read Mo...
View article
Leave a Reply
You must be logged in to post a comment.