New Tool: Website Optimization ROI Calculator

How can you estimate the return on investment for optimizing your Web site? The Website Optimization ROI Calculator , a new interactive tool, was developed by interactive agency ZAAZ

How can you estimate the return on investment for optimizing your Web site?

The Website Optimization ROI Calculator, a new interactive tool, was developed by interactive agency ZAAZ. It helps digital marketers estimate return based on anticipated outcomes such as increasing site traffic.

Plug in the numbers, for instance, to evaluate how an investment can change the present and future value of your business.

For more details behind the calculator, read the column by Jason Burby, ZAAZ’s chief analytics and optimization officer. Jason and his team at ZAAZ developed this tool.

The ROI calculator joins other invaluable digital marketing tools on ClickZ.

A new addition, the ClickZ Flashback Widget, provides historical perspective on today’s news.

And the CPM Calculator, an old standby.

Subscribe to get your daily business insights

Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2y

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource
Announcement Alert from Lee Arthur
Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

2y

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource
The 2023 B2B Superpowers Index
Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

3y

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource
Impact of SEO and Content Marketing
Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

3y

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource