How to take advantage of Facebook's focus on longer videos
Social

How to take advantage of Facebook's focus on longer videos

9y Tereza Litsa

How to take advantage of Facebook's focus on longe...

It's not easy to keep track of the changes in Facebook's news feed algorithm, but it's always useful to stay up to date, as they may affect your Page'...

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The social media marketing checklist your business needs for 2017
Social

The social media marketing checklist your business needs for 2017

9y Tereza Litsa

The social media marketing checklist your business...

As social media marketing becomes more challenging and time-consuming, it’s time to get more organised when managing your brand’s social presence. Rea...

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The ONLY lesson from every social media brand fail example ever
Insights

The ONLY lesson from every social media brand fail example ever

9y Danny Goodwin

The ONLY lesson from every social media brand fail...

Everyone wants to go viral on social media. But sometimes your brand ends up going viral for the wrong reasons. Read More...

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Brushing up your mobile & digital skillset with online learning (aka the MOOC)
Mobile

Brushing up your mobile & digital skillset with online learning (aka th...

9y Andy Favell

Brushing up your mobile & digital skillset wit...

The beauty of the MOOC (massive open online courses) is threefold: there are thousands of courses, a good proportion of them are mobile or mobile-rela...

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What did we learn from the 2016 US election? Not what you think
Email

What did we learn from the 2016 US election? Not what you think

9y Ryan Phelan

What did we learn from the 2016 US election? Not w...

As the United States makes way for a new resident in the White House, I've been thinking about the election that led up to it. Others have pontificate...

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Why 2017 is set to be the year of the video
Media

Why 2017 is set to be the year of the video

9y Andy Morley

Why 2017 is set to be the year of the video

2017 will be a watershed moment for video, as consumption moves from the TV to other devices. Read More...

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Brand TLDs vs .com: why the world’s biggest brands are making the switch to their own web extension
Marketing

Brand TLDs vs .com: why the world’s biggest brands are making the switch to...

9y Tereza Litsa

Brand TLDs vs .com: why the world’s biggest brands...

New Top-Level Domains (TLDs) have become more popular in the last couple of years, so here’s everything you need to know about them. Read More...

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Five great storytellers on social media
Content

Five great storytellers on social media

9y Bob Cargill

Five great storytellers on social media

What would we do without social media? Read More

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Four marketing pillars to build a business as strong as the Parthenon
Paid Search

Four marketing pillars to build a business as strong as the Parthenon

9y Scott Wilson

Four marketing pillars to build a business as stro...

Dating back to Ancient Greece and Egypt, monumental structures have relied on the strength of stone pillars, working together to support an immense am...

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Facebook to get mid-roll video ads, share revenue with users: report
Display Advertising

Facebook to get mid-roll video ads, share revenue with users: report

9y Al Roberts

Facebook to get mid-roll video ads, share revenue ...

Facebook isn't just the world's largest social network. In the past two years, it has also become one of the world's most popular online destinations ...

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Five quick tips to boost your SEO in 2017
Search

Five quick tips to boost your SEO in 2017

9y Tereza Litsa

Five quick tips to boost your SEO in 2017

It’s the right time of the year to evaluate your SEO strategy and examine the best ways to improve it during 2017. This doesn’t have to be a complicat...

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Why you should be using data to fuel your content
Analytics

Why you should be using data to fuel your content

9y Jade Tolley

Why you should be using data to fuel your content

Data. It’s the latest ‘buzzword’ in the digital marketing world when it comes to content. Read More...

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Don’t think twice about doing video on social media
Social

Don’t think twice about doing video on social media

9y Bob Cargill

Don’t think twice about doing video on social medi...

If your responsibilities have anything to do with marketing, advertising, PR or social media, you can’t afford to be camera-shy in this day and age. R...

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How Instagram became a social commerce powerhouse
Social

How Instagram became a social commerce powerhouse

9y Tereza Litsa

How Instagram became a social commerce powerhouse

It has been a very busy year for Instagram. Read More...

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How does a country inspire an innovation culture among its younger generations?
Media

How does a country inspire an innovation culture among its younger generati...

9y Andy Favell

How does a country inspire an innovation culture a...

The fact that innovation drives economic growth is indisputable, but how do countries engender a culture of innovation and entrepreneurship among youn...

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NFL revises its short-sighted social media policy
Media

NFL revises its short-sighted social media policy

9y Al Roberts

NFL revises its short-sighted social media policy

Thanks to services like Twitter and Facebook, and the rise of video on these platforms, fans no longer need to watch entire games on television to get...

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6 tools for a better, smarter social media influencer campaign
Search

6 tools for a better, smarter social media influencer campaign

10y Ann Smarty

6 tools for a better, smarter social media influen...

These tools will help you set up a social media campaign allowing to better find, monitor and approach influencers. Read More...

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Three major developments that will shape multi-channel marketing in 2017
Marketing

Three major developments that will shape multi-channel marketing in 2017

10y Rebecca Sentance

Three major developments that will shape multi-cha...

What are some of the major developments that are likely to shape multi-channel marketing in 2017? Read More...

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How neuroscience can help increase engagement with mobile users
Media

How neuroscience can help increase engagement with mobile users

10y Tereza Litsa

How neuroscience can help increase engagement with...

Emotion can be very powerful when trying to reach an audience, and it can be boosted by linking it with the way memory affects human behaviour. How ca...

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How B2B content marketing grew in 2016
Content

How B2B content marketing grew in 2016

10y Tereza Litsa

How B2B content marketing grew in 2016

From the most popular tactics during 2016, to the new strategies we need to apply in 2017. Read More...

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7 timeless reasons why (and how) content goes viral
Content

7 timeless reasons why (and how) content goes viral

10y Jonathan Allen

7 timeless reasons why (and how) content goes vira...

So what makes content go viral? And what makes people participate in these phenomena? Read More...

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John Lewis’ “#BusterTheBoxer” Tops Most Shared Ads Of 2016
Acquisition

John Lewis’ “#BusterTheBoxer” Tops Most Shared Ads Of 2016

10y Christopher Ratcliff

John Lewis’ “#BusterTheBoxer” Tops Most Shared Ads...

Retailer Tops Unruly’s Annual Top 20; List Features Creatives From 10 Different Countries Read More...

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Can sub-three second video ad views deliver results?
Media

Can sub-three second video ad views deliver results?

10y Al Roberts

Can sub-three second video ad views deliver result...

Brands have been upping their investments in new ad products from popular social media services, but are they getting their money's worth? Read More...

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How to maximise the potential of video ads
Media

How to maximise the potential of video ads

10y Mark Rosner

How to maximise the potential of video ads

Early mobile video ads were ugly, glitchy and impractical. They were slow-to-load, pushing 3G network technology to the max. Read More...

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How to target the ‘missing audience’ in your data-driven marketing
Analytics

How to target the ‘missing audience’ in your data-driven marketing

10y Rebecca Sentance

How to target the ‘missing audience’ in your data-...

What’s behind a successful data-driven marketing strategy? Read More...

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Instagram introduces Live video to Stories
Social

Instagram introduces Live video to Stories

10y Tereza Litsa

Instagram introduces Live video to Stories

Instagram is determined to introduce as many new features as possible in 2016 and that's why it has launched Live video on Stories, as well as ephemer...

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Digital Leaders Q&A: Paulo Cunha, CEO of ShiftForward
Insights

Digital Leaders Q&A: Paulo Cunha, CEO of ShiftForward

10y Graham Charlton

Digital Leaders Q&A: Paulo Cunha, CEO of Shift...

Paulo Cunha is an entrepreneur and ad tech expert with a 14 year mixed background of Computing, Web Marketing and Advertising technologies. Read More...

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Walgreens turns to Pinterest video ads to promote "small gifting"
Acquisition

Walgreens turns to Pinterest video ads to promote "small gifting"

10y Al Roberts

Walgreens turns to Pinterest video ads to promote ...

While it typically conjures up images of consumers clamoring for deals on big ticket items, American retailer Walgreens is hoping that this year it ca...

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