Power of mobile causing a rise in SMS marketing

A new whitepaper created by the guys at txtNation has revealed the increasing popularity of SMS marketing among brands looking to connect directly with the growing number of mobile-reliant consumers.

A new whitepaper created by the guys at txtNation has revealed the increasing popularity of SMS marketing among brands looking to connect directly with the growing number of mobile-reliant consumers.

The research highlights how more and more companies are beginning to understand the power that comes with SMS marketing and are recognising it as a fast, cost-effective and superior option to email marketing.

By not having to go through spam filters, messages are delivered straight to inboxes and are easy to reply to – another benefit for consumers living a fast-paced lifestyle.

The growing number of global smartphone users are looking for products that make their lives easier and more streamlined, so delivering a short promotional SMS straight to their mobiles rather than clogging up their email inbox is a much more attractive option for both consumers and companies looking to grab their attention.

Check out the free whitepaper here for more info!

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