Scene in Cannes: Reenact a Famous Viral Ad [Video]
Popular ads get personal with green screen reenactments, courtesy of YouTube.
Popular ads get personal with green screen reenactments, courtesy of YouTube.
Cannes, France– Any lady saddened that her man is not Old Spice guy Isaiah Mustafa now has an option other than giving him body wash: She can cast the lug in a green screen reenactment of Mustafa’s first ad for the brand.
Well, she can if her man is in Cannes this week.
YouTube has installed a mini-production studio on the main floor of the Palais des Festivals, where the Cannes Lions ad festival is playing out. People can reenact one of two viral hits: Old Spice’s “The Man Your Man Could Smell Like” or Tipp-Ex’s “A Hunter Shoots a Bear.”
In the video below, you can see a bit of the process and hear a few words about it from YouTube’s A/V guy:
And here’s the final product, starring festival-goer Vitaliy Volkov:
About 220 delegates have created more than 150 ads since the festival kicked off yesterday. Once recorded, YouTube uploads these renditions to a dedicated channel.
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