(Social) Engagement Shouldn’t Just Happen on Valentine’s Day
Social

(Social) Engagement Shouldn’t Just Happen on Valentine’s Day

11y Roger Katz

(Social) Engagement Shouldn’t Just Happen on Valen...

Devising ways to engage with your social media audience shouldn't be a seasonal occurrence. These tips can help you work it into your editorial calend...

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Dunkin' Donuts and Toyota Tap Google+ Hangouts for Entertainment and Brand Visibility
Marketing

Dunkin' Donuts and Toyota Tap Google+ Hangouts for Entertainment and Brand ...

12y Mary Lisbeth D'Amico

Dunkin' Donuts and Toyota Tap Google+ Hangouts for...

Dunkin' Donuts hosts a live recipe contest linked to Bravo Top Chef, while Toyota lets users collaborate on car choices. Read More...

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VIDEO: What Should Digital Marketers be Focused on in 2014?
Marketing

VIDEO: What Should Digital Marketers be Focused on in 2014?

12y Melanie White

VIDEO: What Should Digital Marketers be Focused on...

Greater investment in video and mobile, as well as a stronger customer journey through better story telling are just some of the recommendations from ...

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Dunkin' Donuts Hops on Twitter's Vine for Latest Campaign
Social

Dunkin' Donuts Hops on Twitter's Vine for Latest Campaign

13y James Dohnert

Dunkin' Donuts Hops on Twitter's Vine for Latest C...

The campaign will see Dunkin' Donuts engage consumers through a Vine-based contest. Read More...

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Dunkin' Donuts Brews Up Final Facebook Initiatives of 2012
Social

Dunkin' Donuts Brews Up Final Facebook Initiatives of 2012

13y Lisa Lacy

Dunkin' Donuts Brews Up Final Facebook Initiatives...

Dunkin' has two more digital initiatives on Facebook to wrap up 2012. Read More...

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Dunkin' Donuts' Twitter Header Tracks Votes in Latest Promo
Social

Dunkin' Donuts' Twitter Header Tracks Votes in Latest Promo

13y Lisa Lacy

Dunkin' Donuts' Twitter Header Tracks Votes in Lat...

The interactive header tallies votes for seasonal beverages in real time. Read More...

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Taco Bell, BK and Others Eat Up Social Currency
Social

Taco Bell, BK and Others Eat Up Social Currency

14y Christopher Heine

Taco Bell, BK and Others Eat Up Social Currency

On the heels of the Amex-Zynga partnership, Plink reveals aggregated numbers for nine brands. Read More...

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Dunkin, McDonald's Use Twitter Hashtags for St. Patrick's Day
Social

Dunkin, McDonald's Use Twitter Hashtags for St. Patrick's Day

14y Lisa Lacy

Dunkin, McDonald's Use Twitter Hashtags for St. Pa...

Quick-serve chains spread the green via #GooDDLuck and #Shamrocked. Read More...

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Facebook-Based Loyalty Program to be Tested by Major Chains
Social

Facebook-Based Loyalty Program to be Tested by Major Chains

14y Christopher Heine

Facebook-Based Loyalty Program to be Tested by Maj...

Taco Bell, Dunkin' Donuts, Quiznos, and Red Robin give Plink a whirl. Read More...

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Followers! Likes! Retweets! Value?
Marketing

Followers! Likes! Retweets! Value?

14y Jeff Lerner

Followers! Likes! Retweets! Value?

Many businesses need to better understand why they're investing time and money in social media. Read More...

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5 Innovative Buys You Might Have Missed
Media

5 Innovative Buys You Might Have Missed

14y Tessa Wegert

5 Innovative Buys You Might Have Missed

Prepare for 2012 by assessing these innovative campaigns that tapped Facebook apps, iPad ads, and geo-social buys. Read More...

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Dunkin' Donuts Runs Geo-Social Holidays Campaign
Social

Dunkin' Donuts Runs Geo-Social Holidays Campaign

14y Christopher Heine

Dunkin' Donuts Runs Geo-Social Holidays Campaign

Foursquare and Facebook Places anchor New York-area promotion. Read More...

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Your Social Media Strategy Must Go Beyond Twitter Followers and Facebook Likes
Marketing

Your Social Media Strategy Must Go Beyond Twitter Followers and Facebook Li...

14y Jeff Lerner

Your Social Media Strategy Must Go Beyond Twitter ...

A Dunkin' Donuts customer doesn't cry over spilt coffee - but tweets about it. A lesson for marketers. Read More...

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Yahoo Advertises on Facebook, Its Rival in Reach
Social

Yahoo Advertises on Facebook, Its Rival in Reach

16y Christopher Heine

Yahoo Advertises on Facebook, Its Rival in Reach

Yahoo appears to have become the first Internet giant to run Facebook.com ads. Read More...

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