Meet the newest kid on the block: the Peach app
Social Media

Meet the newest kid on the block: the Peach app

10y Mike O'Brien

Meet the newest kid on the block: the Peach app

Is Peach the next big thing or was it over before it even really started? It’s too early to tell, though GIFs could help it thrive in the crowded soci...

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What's the difference between UX and UI?
Insights

What's the difference between UX and UI?

10y Mike O'Brien

What's the difference between UX and UI?

User interface isn’t the same as the user experience, though it’s part of it. The two terms are often confused, in part because they bleed together so...

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The digital download: Periscope in your Tweets and apps in your Uber
Headline News

The digital download: Periscope in your Tweets and apps in your Uber

10y Yuyu Chen

The digital download: Periscope in your Tweets and...

This week's news includes Twitter’s integration of Periscope, The White House’s new Snapchat account and Uber’s updated API program. Read More...

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Seven of our favorite stats of the week
Ad Industry Metrics

Seven of our favorite stats of the week

10y Mike O'Brien

Seven of our favorite stats of the week

Featuring figures from eMarketer, Snapchat and the Super Bowl, here are seven important industry stats from the last week. Read More...

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How will a boosted character tweet limit impact the future of Twitter?
Community Management

How will a boosted character tweet limit impact the future of Twitter?

10y Jeanne Jennings

How will a boosted character tweet limit impact th...

Is increasing its character count limit to 10,000 really the answer to Twitter's prayers, or will this change adversely affect the platform in the lon...

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20 mobile commerce terms you may not know, but probably should
Mobile

20 mobile commerce terms you may not know, but probably should

10y Yuyu Chen

20 mobile commerce terms you may not know, but pro...

Are you well versed in mobile commerce? If not, here are 20 terms explained to help you on your sweet merry way. Read More...

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Three digital predictions for APAC and why they matter
Asia

Three digital predictions for APAC and why they matter

10y Andy Radovic

Three digital predictions for APAC and why they ma...

Cross-screen targeting, programmatic, and the rise of India should be on the radar of every marketer in APAC, as we move into 2016. Read More...

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Spotlight on: Zappos' senior director of marketing, Matt Burchard
Ecommerce

Spotlight on: Zappos' senior director of marketing, Matt Burchard

10y Mike O'Brien

Spotlight on: Zappos' senior director of marketing...

During CES, ClickZ stopped by Zappos HQ in Downtown Las Vegas to talk with 16-year veteran Matt Burchard about how the company has evolved over the ye...

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Eight free social media management tools that are easy to use
Analytics

Eight free social media management tools that are easy to use

10y Yuyu Chen

Eight free social media management tools that are ...

If your company does not have the budget for Socialbakers or Adobe Social, you may want to take a look at these eight free social media management to...

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Six ways to improve value and trust for your brand's website
Marketing

Six ways to improve value and trust for your brand's website

10y Tamar Weinberg

Six ways to improve value and trust for your brand...

A brand's vitality is contingent upon its ability to exhibit value and maintain the trust of consumers, as this will ultimately drive conversions. Use...

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Optimization key to Indonesian success for mobile and video in 2016
Asia

Optimization key to Indonesian success for mobile and video in 2016

10y Safitri Sri

Optimization key to Indonesian success for mobile ...

As we enter into 2016, location-based advertising (LBA), video, e-commerce, and mobile apps are digital trends that will continue to evolve in Indones...

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Tweets of the week: #CES2016 and #Twitter10K take over
Social

Tweets of the week: #CES2016 and #Twitter10K take over

10y Yuyu Chen

Tweets of the week: #CES2016 and #Twitter10K take ...

This week Twitter was riddled with technology innovations at the 2016 International Consumer Electronics Show, as well as discussions on the platform'...

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How Facebook is focusing on SMBs in 2016
Social

How Facebook is focusing on SMBs in 2016

10y Angie Pascale

How Facebook is focusing on SMBs in 2016

Part of Facebook's strategy for increasing ad revenue includes updating and adding certain features that are especially appealing to small and medium-...

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How Google's AMP accelerates content marketing
Media

How Google's AMP accelerates content marketing

10y Kevin Lee

How Google's AMP accelerates content marketing

What is the purpose of Google's Accelerated Mobile Pages (AMP) initiative? How will this new publishing system influence content marketing efforts? Re...

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How UX helped Netflix take over the world
Conference Coverage

How UX helped Netflix take over the world

10y Mike O'Brien

How UX helped Netflix take over the world

The idea of putting the customer first is something of a marketing cliche. But that's exactly how Netflix became the world's biggest broadcaster. Read...

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Why W Hotels is dying a social death on Facebook and Twitter
Social

Why W Hotels is dying a social death on Facebook and Twitter

10y Yuyu Chen

Why W Hotels is dying a social death on Facebook a...

An analysis of W Hotels’ social performance on Facebook and Twitter reveals many areas that this brand could improve on. Marketers can learn one thing...

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How online and offline will dominate retail in Asia in 2016
Asia

How online and offline will dominate retail in Asia in 2016

10y Ohad Hecht

How online and offline will dominate retail in Asi...

Innovations in technology are predicted to make progressive strides related to online and offline commerce, thus improving the retail experience signi...

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What can virtual reality mean for e-commerce? A CES demo gives us a glimpse
Strategies

What can virtual reality mean for e-commerce? A CES demo gives us a glimpse

10y Mike O'Brien

What can virtual reality mean for e-commerce? A CE...

As virtual reality becomes more accessible, it's getting out of its novelty phase. But could it disrupt e-commerce? A very cool experience at CES in V...

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Why in-app ads may be the future of mobile advertising
Mobile

Why in-app ads may be the future of mobile advertising

10y Yuyu Chen

Why in-app ads may be the future of mobile adverti...

Brands and agencies can no longer only focus on mobile Web, because apps are growing rapidly and in-app advertising offers marketers a better opportun...

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Which 'Consumer Electronics' are stealing the 'Show?'
Conference Coverage

Which 'Consumer Electronics' are stealing the 'Show?'

10y Mike O'Brien

Which 'Consumer Electronics' are stealing the 'Sho...

For the first time, ClickZ is at the Consumer Electronics Show, checking out the various innovations and reporting about the ones that matter most to ...

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Spotlight on: GrubHub's Barbara Martin Coppola
Media

Spotlight on: GrubHub's Barbara Martin Coppola

10y Yuyu Chen

Spotlight on: GrubHub's Barbara Martin Coppola

Barbara Martin Coppola shares her vision for GrubHub, as well the experiences at Samsung and Google that helped her reach the coveted status of CMO. R...

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Five killer content tools
Social Media

Five killer content tools

10y Angie Pascale

Five killer content tools

Evaluating what content on your site is performing best will help you understand what to share on social media. Use these five tools to analyze your c...

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'Tis the season to give the perfect gift
Strategies

'Tis the season to give the perfect gift

10y Chris Copeland

'Tis the season to give the perfect gift

This holiday season, think of the best thing you can give your customers: a solution to one of their everyday problems. Read More...

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Top 10 industry highlights of 2015
Trends

Top 10 industry highlights of 2015

10y Yuyu Chen

Top 10 industry highlights of 2015

As we step into 2016, ClickZ presents the most important news in digital marketing over the past year, such as Periscope's debut and Google's "Mobileg...

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Why do gyms' email marketing suck so much?
Email

Why do gyms' email marketing suck so much?

10y Mike O'Brien

Why do gyms' email marketing suck so much?

As gyms get ready for their busiest season, I set out to explore their email programs. That’s when I realized that most of them are terrible. But why?...

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Five ways to master marketing on Reddit
Social Media

Five ways to master marketing on Reddit

10y Tessa Wegert

Five ways to master marketing on Reddit

After years of being dismissed as the underdog of social, Reddit now rivals major platforms like Facebook. How can marketers incorporate it into their...

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What became of 2014's social disruptors?
Social Media

What became of 2014's social disruptors?

10y Mike O'Brien

What became of 2014's social disruptors?

It's been more than a year since ClickZ wrote about the advent of alternative social platforms Ello, Tsū and Bubblews. We though it was time for an up...

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