LiveRamp and Bombora are partnering for probabilistic targeting of SMBs with stated 86% accuracy, as determined by blind tests with 40,000 businesses....
View articleThese new standards, signed by companies including Oracle, Pandora, and LiveRamp, aim to set “minimum disclosure and transparency standards for any co...
View articleLiveRamp is an identity resolution provider. The beta of their new Authenticated Traffic Solution (ATS) launches next month and will be available by A...
View articleRoundup of top news in martech from the week of Apr 1-Apr 8, 2019. Read More...
View articleLiveRamp has made their IdentityLink solution available to all DSPs. We talked with their VP of Strategic Partnerships on how this move will shape adt...
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