How 'De-Influencing' and the Dupe Economy Became Beauty's New Performance Engine
eCommerce Marketing

How 'De-Influencing' and the Dupe Economy Became Beauty's New Performance E...

5m ClickZ

How 'De-Influencing' and the Dupe Economy Became B...

Beauty marketing once depended on high-production content and curated influencer campaigns. Those tactics may still create visibility, but they no lon...

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Pin down your holiday season strategy like a boss
Customer behaviour

Pin down your holiday season strategy like a boss

4y Jenna Landi

Pin down your holiday season strategy like a boss

Jenna Landi, Head of Brand Insights at Pinterest unpacks consumer insights, trends, and the marketing essentials Read More...

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Data integration: the key to omnichannel marketing
Analytics

Data integration: the key to omnichannel marketing

5y Jeremy Chan

Data integration: the key to omnichannel marketing

Omnichannel marketing presents an opportunity to marketers but requires better use of data Read More...

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