Influencer marketing: The Good, the Bad, and the Ugly
Acquisition

Influencer marketing: The Good, the Bad, and the Ugly

9y Marcela De Vivo

Influencer marketing: The Good, the Bad, and the U...

As simple as influencer marketing sounds, getting it right is time consuming and requires a lot of energy, effort, and attention to detail. Like anyth...

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How to avoid Shiny Object Syndrome to achieve influencer marketing success
Marketing

How to avoid Shiny Object Syndrome to achieve influencer marketing success

9y Marcela De Vivo

How to avoid Shiny Object Syndrome to achieve infl...

Disney and YouTube are the latest victims of Shiny Object Syndrome in influencer marketing. Do they deserve the bad press over PewDiePie’s latest vide...

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Will the downfall of PewDiePie hurt YouTube, influencer marketing?
Content

Will the downfall of PewDiePie hurt YouTube, influencer marketing?

9y Al Roberts

Will the downfall of PewDiePie hurt YouTube, influ...

27-year-old Swede Felix Kjellberg, who goes by the name PewDiePie on YouTube, has found himself at the center of a firestorm. Read More...

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