The world's largest advertiser, P&G certainly prizes creativity. Chief Brand Officer Marc Pritchard believes creativity requires diversity and inc...
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View articleHow its localization strategy has become a benchmark for P&G globally. Read More...
View articleCloud computing and big data intelligence were key themes at the Baidu Tech Conference this year as the search giant looks to dominate China's nascent...
View articleWhile social media has primarily been defined as a buzz marketing tool, it's time we start considering how it can take on a bigger role. Read More...
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