Thailand's bombing tragedy led the week on Twitter, divorce lawyers were a central theme of the Ashley Madison leaks, and #WorldPhotographyDay gave the Twitter community much to celebrate in beautiful pictures.
A bomb killing 20 people Monday at the Erawan Shrine, a popular Bangkok tourist site, was reported on Twitter within moments of the blast. News channels were the predominant source of Tweets, using images, short video and GIFs to report on the event in real time. Hashtags trending around the explosion included #Bangkok, #PrayForBangkok, #PrayBangkok and #PrayForThailand.
Brands across Asia generally steered clear of the tragedy. Those that did choose to tweet on the topic, such as Yamaha Indonesia, kept it simple and empathetic.
Deepest condolences to families&friends of victims who involved in the bomb tragedy #PrayForBangkok #PrayForThailand pic.twitter.com/A949YK3EUE
— Yamaha Indonesia (@YamahaIndonesia) August 20, 2015
Bangkok Hospital used Twitter to push for a blood donation drive with this tweet that linked back to a Facebook page.
“Every blood donor is a Hero” https://t.co/k5SEfDVp9k #prayforbangkok pic.twitter.com/oxIpNhtihX
— Bangkok Hospital (@BangkokHospital) August 17, 2015
#AshleyMadisonHacks was another trending topic this week, after hackers released 9.7 gigabytes of data stolen from AshleyMadison.com. The data included the names, addresses and sexual desires of the cheating site’s more-than-30 million global users. Brands were reluctant to post on the topic, but users had a field day anticipating the windfalls for divorce lawyers. This particular GIF generated more than 500 retweets.
Divorce lawyers everywhere #ashleymadisonhack pic.twitter.com/iaK1ho8Hac
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