Two New Veeps Named at Barnesandnoble.com
Barnesandnoble.com named new vice presidents for marketing and international strategies.
Barnesandnoble.com named new vice presidents for marketing and international strategies.
Barnesandnoble.com named new vice presidents for marketing and international strategies.
John Rindlaub Jr. is responsible for all marketing and advertising, and Joy Marcus for developing and implementing all international strategies.
“John and Joy, with their extensive online and international experience, are two of the finest professionals in the business,” said Jeff Killeen, chief operating officer of barnesandnoble.com, soon to be spun off as a public company. “We have established a strong presence on the Internet and look to them to help make us even stronger here and abroad.”
Previously, Rindlaub was senior vice president, chief marketing officer and interim president of Shoplink Inc., a PC-based grocery shopping and home- delivery company. He also has worked at Citibank, Pepsi-Cola, Johnson & Johnson and J. Walter Thompson Co.
Marcus joins barnesandnoble.com from MTV: Music Television, where she was vice-president of international business development. Previously, she worked as a lawyer at the entertainment firm Franklin, Weinrib Rudell and Vasallo, and at Debevoise & Plimpton.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.