Why Pharma Giants Fear Online Media
Quip of the Day: "The only way you could use the term 'flock' in connection with pharmaceutical firms and social media is to say that companies are a scared flock of geese..
Quip of the Day: "The only way you could use the term 'flock' in connection with pharmaceutical firms and social media is to say that companies are a scared flock of geese..
Quip of the Day:
“The only way you could use the term ‘flock’ in connection with pharmaceutical firms and social media is to say that companies are a scared flock of geese… How many minutes in a video or Webcast before you have to mention the risk information associated with a drug? If you mention a benefit, how much time do you have to mention the risk? Know the answer? No, no one does.”
-Eye on FDA blogger Mark Senak, rebutting a Washington Post claim that drug makers are “flocking” to social media.
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