24/7 Europe Launches Operations in Finland
24/7 Europe launched its Finnishoperation -- 24/7 Suomi, calling it "Finland's only online ad sales housewhich is a fully integrated, wholly owned part of an international network."
24/7 Europe launched its Finnishoperation -- 24/7 Suomi, calling it "Finland's only online ad sales housewhich is a fully integrated, wholly owned part of an international network."
24/7 Europe launched its Finnish operation — 24/7 Suomi, calling it “Finland’s only online ad sales house which is a fully integrated, wholly owned part of an international network.”
24/7 Suomi will provide online advertising, sponsorship, e-commerce and direct marketing opportunities.
Pertti Hakala, from Finnish agency Datum OMD and former area sales manager for online marketer Net Value, will head up 24/7 Suomi. Other key appointments include Annette Saarinen as sales director and Satu Yrjdnen as senior account manager. Both join from DoubleClick Finland. Merja Enroos, previously at Umbrella Communications, will become marketing and communications manager.
“We aim to make 24/7 Suomi the leading online advertising company in Finland by the end of this year,” said Hakala. “Plans to quickly establish and expand the company are very well advanced and we should have a full force in place by mid-September.”
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.