80% of people want brands to tell stories (Infographic)
According to The Brand Storytelling Report 2015 by content marketing agency Headstream, eight out of ten (79 per cent) of UK adults want brands to tell memorable stories as part of their marketing.

Very Informative & Eye Opening. Many marketers still live in the shadow of myth. Will surely jerk them off their seats.
That’s quite an interesting comment Tuhin. Very interested to hear a little bit more about these shadows and myths you mention. cheers craig