20% surge in global internet usage
An additional half a billion people have connected to the internet for the first time over the past year, a new report has found.
An additional half a billion people have connected to the internet for the first time over the past year, a new report has found.
An additional half a billion people have connected to the internet for the first time over the past year, a new report has found.
The surge of people getting online has increased the total number of internet users by 20%.
The research from Wearesocial also highlighted a social swell, with usage increasing 12% year-on-year and mobile use which increased by 23% over the same period.
Surveying 240 countries, the report also found that more than half of the world’s population own a mobile phone, after 185m people purchased devices since January last year – bringing the global total to 3.65bn.
You must be logged in to post a comment.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceAgentic commerce and GEO are coming fast, but JD Sports argues the real advantage is operational: clean data and order management that keeps the custo...
View articleAt an NRF session, Dhruv Grewal shared results from a four-year study of 237 in-store digital signage campaigns using randomized A B testing and 30 mi...
View articleClickZ sat down with Row House and Fitizens founder Debra Strougo to explore the strategies, customer shifts, and partnership models that will define ...
View articleUber is turning trip and takeout data into a new planning input for brands. Its Uber Intelligence platform promises richer real world insight for mark...
View articleTechnology for Marketing 2025 carried one clear message: marketers are done with noise, they want results. From simplifying martech to rethinki...
View articleIn this exclusive interview ahead of Retail Media Pioneers, Rudolf Schneider of Amazon Advertising shares how his team is evolving retail media strate...
View articleExplosive E-Commerce Growth and Loyal Fans ThirdLove has quietly become a powerhouse in online intimate apparel, with its e-commerce revenues surgin...
View articleStructured data gives marketers the clarity to make informed decisions and turn raw information into actionable insights. Read More...
View article
My eldest daughter just got her first mobile phone and is now allowed on certain social networks. My Aunt also gave in to the Internet and mobile at 70 odd yrs. Can’t account for the rest of the increase.