Top 50 Advertisers by Media Value in March, 2007
Top 50 Advertisers by Media Value in March, 2007
The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
| Top 50 Internet Advertisers by Media Value, March 2007 |
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|---|---|---|---|
| Position | Advertiser | Media Value ($000) |
Sector |
| 1 | IAC/InterActiveCorp | 29,664 | Misc |
| 2 | Verizon | 20,692 | Tech |
| 3 | Netflix Inc. | 18,828 | M/E |
| 4 | Apollo Group Inc. | 17,732 | Edu |
| 5 | eBay Inc. | 15,241 | Ret |
| 6 | Fin | 13,868 | Fin |
| 7 | Walt Disney Co. | 13,698 | M/E |
| 8 | Scottrade Inc. | 13,432 | Fin |
| 9 | AT&T Inc. | 13,023 | Tech |
| 10 | E*Trade Corp. | 13,020 | Fin |
| 11 | FMR Corp. | 12,952 | Fin |
| 12 | Ford Motor Co. | 11,953 | Auto |
| 13 | National Amusements Inc. | 11,714 | M/E |
| 14 | Microsoft Corp. | 11,495 | Tech |
| 15 | United Online Inc. | 10,668 | Tech |
| 16 | General Motors Corp. | 10,556 | Auto |
| 17 | Hewlett-Packard | 9,268 | Tech |
| 18 | TD Ameritrade Holding Corp. | 8,582 | Fin |
| 19 | Charles Schwab | 7,390 | Fin |
| 20 | Monster Worldwide Inc. | 7,309 | Class |
| 21 | Sony Corp. | 7,206 | Tech |
| 22 | News Corp. | 6,752 | M/E |
| 23 | Dell Inc. | 6,715 | Tech |
| 24 | U.S. government | 6,616 | Misc |
| 25 | American Express Co. | 6,554 | Fin |
| 26 | DaimlerChrysler AG | 6,517 | Auto |
| 27 | Procter & Gamble Co. | 6,456 | CPG |
| 28 | Nissan Motor Co. Ltd. | 6,020 | Auto |
| 29 | Toyota Motor Corp. | 5,839 | Auto |
| 30 | Capital One Financial Corp. | 5,782 | Fin |
| 31 | Countrywide Financial Corp. | 5,702 | Fin |
| 32 | Sprint Nextel Corp. | 5,669 | Tech |
| 33 | Time Warner Inc. | 5,436 | Fin |
| 34 | Altria Group Inc. | 5,014 | CPG |
| 35 | Comcast Corp. | 4,854 | Tech |
| 36 | Bank of America Corp. | 4,562 | Fin |
| 37 | Dice Inc. | 4,283 | Class |
| 38 | Stubhub | 4,274 | M/E |
| 39 | State Farm Mutual Auto Ins Co. | 4,214 | Insurance |
| 40 | Unilever | 4,125 | CPG |
| 41 | Hondo Motor Co. Ltd. | 4,088 | Auto |
| 42 | Johnson & Johnson | 3,924 | CPG |
| 43 | Dow Jones & Co. Inc. | 3,921 | Fin |
| 44 | Target Corp. | 3,828 | Ret |
| 45 | Washington Mutual Inc. | 3,806 | Fin |
| 46 | Best Buy | 3,533 | Ret |
| 47 | General Electric Co. | 3,498 | Misc |
| 48 | United Busines Media Plc. | 3,190 | M/E |
| 49 | Circuit City Stores Inc. | 3,156 | Ret |
| 50 | Forex Capital Markets LLC. (FXCM.com) | 3,155 | Fin |
| GRAND TOTAL | $419,767 | ||
| Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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| View: Top 50 Internet Advertisers in February, 2007 | |||
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.
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