Google's 46 (and Counting) Twitter Accounts

It’s not uncommon for companies with lots of products to maintain multiple official Twitter accounts. Yahoo has a bunch, including for Buzz, Mail, and delicious. So does Microsoft, not surprisingly given the size of its empire. But Google may take the cake for the largest number of accounts. In a post to its official blog, the company lists all of them — a whopping 46. They include consumer-facing accounts, such as user tips for Google Calendar and headlines via Google News; product-centric ones; accounts by region; and accounts featuring open jobs and descriptions of Google’s culture.

Of course advertiser-centric accounts make up a large chunk of the total. Here are the 13 (at last count) maintained for customers of Google’s various ad products:

twitter.com/AdSense – for online publishers
twitter.com/AdWordsHelper – looking out for AdWords questions and tech issues
twitter.com/AdWordsProSarah – Google Guide for AdWords Help Forum
twitter.com/GoogleAnalytics – insights for website effectiveness
twitter.com/GoogleAdBuilder – re building display ads
twitter.com/GoogleRetail – for retail advertisers
twitter.com/TechnologyUK – for U.K. tech advertisers
twitter.com/InsideAdWordsDE – for German AdWords customers
twitter.com/GoogleAgencyDE – for German ad agencies
twitter.com/AdSensePT – info for Portuguese-language publishers
twitter.com/AdWordsRussia – AdWords news & tips in Russian
twitter.com/DentroDeAdWords – Spanish updates from the Inside AdWords blog
twitter.com/AdWordsAPI – AdWords API tips