Yahoo's Mobile Division Loses Two Execs
Yahoo confirmed two executives who specialized in mobile left its Connected Life division. Steve Boom, SVP of Connected Life, and Gary Roshak, according to news first reported by Tricia Duryee of mocoNews
Yahoo confirmed two executives who specialized in mobile left its Connected Life division. Steve Boom, SVP of Connected Life, and Gary Roshak, according to news first reported by Tricia Duryee of mocoNews
Yahoo confirmed two executives who specialized in mobile left its Connected Life division.
Steve Boom, SVP of Connected Life, and Gary Roshak, according to news first reported by Tricia Duryee of mocoNews.
Boom has been with Yahoo for 10 years and is looking for other opportunities, according to a company spokesperson. “He has been a tremendous asset to the company. He helped build the mobile team to what it is today, and we’re in a great position to continue to lead the market.” Gary Roshak left Yahoo on August 1, and has already been replaced by David Katz, formerly VP of corporate strategy. He’s now VP of advertisers and publishers.
Despite a string of exits and reports of a “brain drain” at Yahoo, which continued over the summer, it’s probably not likely to be the case within the Connected Life team. “In the mobile space we’re continuing to push forward, continuing to sell deals, to sign advertisers, moving forward with business as usual,” said the Yahoo source.
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