Hillary Still Wants Yer Money

Hillary may be on her way out, but she still wants your money

ClickZ_Campaign08_katefinal.jpgHillary may be on her way out, but she still wants your money. I had to chuckle when a message arrived in my inbox this morning, signed by Hillary Clinton, affirming her plans to “extend my congratulations to Senator Obama and my support for his candidacy” Saturday.

The message is what you’d expect. The New York Senator “has been privileged and touched” by the dedication of her campaign volunteers. She’ll support Barack Obama’s candidacy but she’ll “never back down.” (Cue the Petty tune.)

Oh, and she can’t express her gratitude, so “simply, thank you. “

So far, so good…. But then there’s the giant glowing red “Contribute” button at the bottom of the e-mail.


clinton-email6.08.jpg

Did I miss something? You’re not running anymore but you still want my hard-earned, plummeting-in-value greenbacks?

The button links to her standard online contribution page. I’d imagine the campaign realizes the button is in the e-mail. Still, I have to wonder whether someone unwittingly plugged the e-mail copy into the standard template without recognizing there’s a great big “give me yer money” link at the bottom.

Subscribe to get your daily business insights

Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2y

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource
Announcement Alert from Lee Arthur
Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

2y

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource
The 2023 B2B Superpowers Index
Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

3y

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource
Impact of SEO and Content Marketing
Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

3y

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource