A Name for Microsoft's Contextual Network

What? You didn't know Microsoft had a contextual network? Well, it doesn't

What? You didn’t know Microsoft had a contextual network? Well, it doesn’t. Yet. But
Jensense did some intrepid digging on the site for the MIX conference, and came up with a name: ContentAds. If you expected something more imaginative, well, you’re just going to be disappointed.

UPDATE: Microsoft launched a blog for adCenter this week. [via SearchViews]

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