A new report looking into how SMBs in the US utilise digital media has revealed that 77% are utilising social media as part of their digital platform....
View articleCompanies such as Google, Mastercard and ABC Family have demonstrated the benefits of shaping digital marketing schemes according to real-time events....
View articleCheck out this great video by Edo Interactive, which features digital marketing experts discussing the future of the industry and offering advice as t...
View articleA study recently conducted by Optify and Digital Marketing Depot aims to shed light on digital marketing agencies and their future services in 2014. R...
View articleA new report published by start up lifecycle marketing company, Custora, has revealed that customer acquisition via email has quadrupled in the last 4...
View articleA new study from Aimia, a global leader in loyalty management, argues that marketers must show restraint with digital communications or they will risk...
View articleNew research conducted by eMarketer has revealed that the UK's spend on mobile advertising has increased by almost 90% in the past year. Read More...
View articleThe Whatsapp co-founder repeats the message of Fight Club in a recent blog entry, which argues that 'Advertising has us chasing cars and clothes, work...
View articleBIMA, the British Interactive Media Association, has begun utilising popular meme's in their new marketing campaign to promote the future BIMA awards....
View articleA new interactive guide to how to navigate your way around the confusing world of marketing has been released by the technology research experts at Ga...
View articleThe Top 100 Digital Agencies report, sponsored by Sitecore, was released earlier this week. Read More...
View articleDespite recent controversy surrounding brands and misplaced adverts online, Facebook's success in becoming a mainstream advertising channel for small ...
View articleA new study carried out by Microsoft and IPG has revealed that, in exchange for better ads, 45 per cent of consumers would be willing to share all of ...
View articleAfter the recent controversy surrounding advertisers accidentally having their ads placed next to unsavory Facebook pages, experts are again re-empha...
View articleA study by Digital Marketing Depot and published by Optify has revealed that 95% of agencies are planning to improve their digital marketing package o...
View articleThe Guardian will be presenting an event aimed at helping big-wigs in the advertising world network with their professional peers, and discuss the fut...
View articleThe Internet Advertising Bureau (IAB) has announced that less than one in ten UK-retailers do not yet have in place a tablet-optimised site, despite i...
View articleAt the recent Cannes Lions 2013 event, head of video at Yahoo!, Erin McPherson, pointed out that there is still too much 'risk aversion' from brands w...
View articleIn a recent 'quiet announcement', the Chief Editor of the Oxford English Dictionary, John Simpson, has legitimised the noun and verb tweet by adding i...
View articleA recent report by Strategy Analytics has predicted that by 2017, advertising spending on mobile media will reach up to $200 billion. Read More...
View articleBBC iPlayer has unveiled a cat-inspired social media strategy to increase its digital audience, because, you know, people love cats... Read More...
View articleCompanies who fall behind the digital marketing revolution will lose the attention of the most important group of consumers out there at the moment: G...
View articleGoogle has announced that it will be introducing a Dashboard to its Google+ page, brought in to help consumers easily connect with their customers at ...
View articleIn a bid to be the loudest voice on the internet to take advantage of brand ambassador Beyonce's UK tour and promote their own online competition, @Pe...
View articleRecent research by internet giant Adobe has revealed that consumers do not respect the advertising and marketing professions, and think that a signifi...
View articleA recent report put together by Efma and Wipro has highlighted that banks are failing to modernise and take full advantage of the opportunities offere...
View articleLeading digital media companies such as Google, Facebook and Yahoo! have come under-fire after revelations surrounding the US spy programme, PRISM. Re...
View article