Political campaign managers will tell you that one endorsement from a member of the school board, the Kiwanis, or the Rotary is worth dozens of endors...
View articleDespite a rising consciousness about the importance of loyalty marketing, 70 percent of online retailers lack operational strategies for cultivating t...
View articleIn the last few months, headlines everywhere have announced the explosion in healthcare ad spending and e-commerce online. Bobbi Halfin reveals new ma...
View articleThe amount of commerce conducted over the World Wide Web will top $1 trillion by 2003, according to a report by International Data Corp. (IDC). Read M...
View articleOnline market researchers NFO said that almost 53 percent of e-consumers were willing to buy more online with some kind of rewards program and 47 perc...
View articleA couple of weeks ago Nick hit hard on the 'promise' of rich media. Now he tells you why he thinks people overestimate the power of rich media online ...
View articleAn upcoming interactive survey of online shoppers signals disappointing news for e-tailers: 40 percent of shoppers could not name an online retailer i...
View articleThe growth of e-commerce and the Internet in general has pushed Web-based application to their limits and beyond according to a study by Newport Group...
View articleNick gives you a small thought for the day. Why not take advantage of the fact that you can choose the time at which your email messages are delivered...
View articleDirect response retailer HotSocket Inc. named US Interactivefounder and former CEO Larry Smith to its board of advisers. Read More...
View articleSurvey data collected by PC Data Online found that teenagers represented a considerable part of May's online shoppers. Read More...
View articleGrab a seat, pardner.... USWest.com is going to take you on one of those trips you wish you never took. The driver has fallen asleep and let the horse...
View articleInternet usage by commercial farmers has more than doubled in the last two years, according to a study Rockwood Research, a subsidiary of Farm Journal...
View articleIt took more than 50 years for Coca-Cola to become a worldwide market leader, but only five years for online search engine Yahoo! to gain market domin...
View articleEmail marketing is hot! Everyone's jumping on the bandwagon. But before that wagon goes careening off the path, let Deborah give you a little directio...
View articleI-Advertising lacked its usual je ne sais quoi this week. Affiliates and how to handle them grasped the attention of several members a week ago but th...
View articleNick tells you how to make it easier for people to get through your email copy without losing interest. By breaking lots of perfectly good rules of gr...
View articleThe Web and the TV are different. We view television for a performance. We interact with the web for information flow. The web is like a library. The ...
View articleThe growing acceptance of e-commerce has raised important tax policy issues for state and local governments, consumers, and retailers, but a study con...
View articleBy the end of 2002, $2.8 billion will have been spent worldwide on e-commerce software, according to the report "Global E-Commerce Software Markets" b...
View articleInternet users downloading Web pages via modem connections are doing so at the fastest speeds in more than one year, according to Inverse Network Tech...
View articleAre you ready for this? Nick explains the hypothetical history of Nicksbuttons.com. He's not talking about the promotional buttons you stick on your l...
View articleA survey conducted by Webnoize, a site dealing with the new media music industry, confirms what many have long suspected about the use of the MP3 musi...
View articleAn international study of corporate Web site performance says that companies fail to cash in on the benefits of business-to-business e-commerce. Read ...
View articleWhen it comes to online offerings, the majority of insurance companies are well behind other financial services players, such as banks and brokerages,...
View articleIt's economically very compelling to provide good customer service from your web site. Unfortunately, many popular web sites have stumbled in attempts...
View articleA survey on holiday e-commerce expectations by LinkShare and BizRate.com found that online merchants and consumers are not on the same page when it co...
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