Glam Exec: Mobile Ad Sales Growing Fastest
Media

Glam Exec: Mobile Ad Sales Growing Fastest

14y Christopher Heine

Glam Exec: Mobile Ad Sales Growing Fastest

In Q&A, Jason Rosenthal also compares vertical online advertising to cable TV. Read More...

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What Is Next for Digital Publishing?
Media

What Is Next for Digital Publishing?

14y Jeanniey Mullen

What Is Next for Digital Publishing?

These digital publishing realities for the remainder of 2012 might just help a few of us keep focused as the changes in the world of digital publishin...

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ClickZ Promotes Kate Kaye, Christopher Heine
Media

ClickZ Promotes Kate Kaye, Christopher Heine

14y Team ClickZ

ClickZ Promotes Kate Kaye, Christopher Heine

Journalists named to new roles covering digital marketing and advertising. Read More...

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NYC Magazine's Digital Makeover Includes Deals
Media

NYC Magazine's Digital Makeover Includes Deals

14y Christopher Heine

NYC Magazine's Digital Makeover Includes Deals

Publisher partners with OpenTable, Fandango, and Audience View to offer discounts. Read More...

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Digital Publishing Tricks That Drive Success
Media

Digital Publishing Tricks That Drive Success

14y Jeanniey Mullen

Digital Publishing Tricks That Drive Success

Five tips that will keep you ahead of the game when navigating the ever-changing publishing landscape. Read More...

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BabyCenter CEO Tina Sharkey Resigns
Media

BabyCenter CEO Tina Sharkey Resigns

14y Anna Maria Virzi

BabyCenter CEO Tina Sharkey Resigns

Johnson & Johnson demonstrated that a CPG company can be a successful publisher. Read More...

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Where Are All the Good People Online?
Media

Where Are All the Good People Online?

14y Brian Fitzgerald

Where Are All the Good People Online?

As a publisher, you can only do so much to grow audience through SEO. Consider these other options. Read More...

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Dogster Revamp Brings a Magazine's Design Ethic
Media

Dogster Revamp Brings a Magazine's Design Ethic

14y Susan Kuchinskas

Dogster Revamp Brings a Magazine's Design Ethic

Publisher Say Media is big on clean page designs, where ads and content commingle. Read More...

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Salesforce Tries Content Management With Site.com
Media

Salesforce Tries Content Management With Site.com

14y Shaun Nichols

Salesforce Tries Content Management With Site.com

Unveils web publishing platform. Read More

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The New World of Analytics: What You Need to Know Now
Media

The New World of Analytics: What You Need to Know Now

14y Jeanniey Mullen

The New World of Analytics: What You Need to Know ...

Five ways to define rules and guidelines for building analytics that drive us forward. Read More...

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SXSW Video: Cheezburger CEO Talks Monetization
Media

SXSW Video: Cheezburger CEO Talks Monetization

14y Christopher Heine

SXSW Video: Cheezburger CEO Talks Monetization

Ben Huh describes how LOLcats, FAIL Blog and Cheezburger's other sites have captured ad budgets. Read More...

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Nielsen Report: Blogs Still on the Rise
Data insights

Nielsen Report: Blogs Still on the Rise

14y Susan Kuchinskas

Nielsen Report: Blogs Still on the Rise

Women and moms dominate the blogosphere, which now includes 181 million sites and pages globally. Read More...

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Cosmopolitan Latest Mag to Hit 100K Digital Subs
Data insights

Cosmopolitan Latest Mag to Hit 100K Digital Subs

14y Douglas Quenqua

Cosmopolitan Latest Mag to Hit 100K Digital Subs

The Economist and National Geographic surpassed the milestone in 2011. Read More...

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For Newspapers, Uneven Progress Toward Digital Profits
Ad Industry Metrics

For Newspapers, Uneven Progress Toward Digital Profits

14y Douglas Quenqua

For Newspapers, Uneven Progress Toward Digital Pro...

For every dollar made in digital, newspapers are losing $7 in print ads, according to a Pew study Read More...

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BuzzFeed Breathes Life Into the Sponsored Post
Media

BuzzFeed Breathes Life Into the Sponsored Post

14y Zachary Rodgers

BuzzFeed Breathes Life Into the Sponsored Post

Site embraces advertiser content, rejects IAB standard ads. Read More...

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Do Analytics Matter Anymore in Mobile?
Media

Do Analytics Matter Anymore in Mobile?

14y Jeanniey Mullen

Do Analytics Matter Anymore in Mobile?

Have marketers fallen prey to the "household" effect? Read More...

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Adobe Offers New Tool for Online Video Advertising
Media

Adobe Offers New Tool for Online Video Advertising

14y Susan Kuchinskas

Adobe Offers New Tool for Online Video Advertising

Video publishers can quickly grab a clip, such as a great sports play, and publish it with a targeted ad. Read More...

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4 Ways Marketers Can Better Connect With Men, Women Online
Media

4 Ways Marketers Can Better Connect With Men, Women Online

14y Mike Dodge

4 Ways Marketers Can Better Connect With Men, Wome...

When it comes to consuming content online, gender stereotypes remain strong. Vive la difference. Read More...

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Digital Natives Explore Career Options
Media

Digital Natives Explore Career Options

14y Jeanniey Mullen

Digital Natives Explore Career Options

Thirteen girls, one interview, and four rules you need to know to succeed. Read More...

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News Sites Lag Facebook, Google in Ad Targeting
Data insights

News Sites Lag Facebook, Google in Ad Targeting

14y Anna Maria Virzi

News Sites Lag Facebook, Google in Ad Targeting

Pew Research Center also identifies other missed revenue opportunities for news sites. Read More...

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Stepping Backward Moves You Forward in Digital Publishing and Mobile Apps
Media

Stepping Backward Moves You Forward in Digital Publishing and Mobile Apps

14y Jeanniey Mullen

Stepping Backward Moves You Forward in Digital Pub...

Create an innovative user experience that leverages content from archives of a strong brand or legacy. Read More...

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David Kenny, Restless Soul, Joins Weather Channel as CEO
Marketing

David Kenny, Restless Soul, Joins Weather Channel as CEO

14y Zachary Rodgers

David Kenny, Restless Soul, Joins Weather Channel ...

Former chief of Digitas and Akamai to run cross-channel media giant. Read More...

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Are You Wasting the Money You're Spending on Advertising Your App?
Media

Are You Wasting the Money You're Spending on Advertising Your App?

14y Jeanniey Mullen

Are You Wasting the Money You're Spending on Adver...

Effective app advertising requires three key areas of focus: brand, buzz, and balanced opportunity. Read More...

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2011 - The Year Digital Publishing Exploded (Infographic)
Media

2011 - The Year Digital Publishing Exploded (Infographic)

14y Jeanniey Mullen

2011 - The Year Digital Publishing Exploded (Infog...

A look at the industry hot spots and the most widely read digital articles of the past year. Read More...

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Want Digital Content Domination?
Media

Want Digital Content Domination?

14y Jeanniey Mullen

Want Digital Content Domination?

Here are the 10 things you need to know to accelerate your innovation. Read More...

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2012: The Year of Big KISSes and Lots of HUGS
Media

2012: The Year of Big KISSes and Lots of HUGS

14y Jeanniey Mullen

2012: The Year of Big KISSes and Lots of HUGS

If you remember to "keep it simple stupid" and "have underlying grassroots sentiment" you will drive revenues and readers like you have never seen bef...

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Infographics: The CliffsNotes of the Internet?
Media

Infographics: The CliffsNotes of the Internet?

14y Jeanniey Mullen

Infographics: The CliffsNotes of the Internet?

Have infographics become the publisher's best friend? Read More...

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