Krazy Glue Seeks Consumer Repairs for Krazy Big Fix
Marketing

Krazy Glue Seeks Consumer Repairs for Krazy Big Fix

13y Lisa Lacy

Krazy Glue Seeks Consumer Repairs for Krazy Big Fi...

The promotion asks consumers to submit text and/or photo examples of the items Krazy Glue has fixed. Read More...

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Facebook Reveals ‘Home,’ its New Mobile Digs on Android
Media

Facebook Reveals ‘Home,’ its New Mobile Digs on Android

13y Matt Kapko

Facebook Reveals ‘Home,’ its New Mobile Digs on An...

The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more cons...

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Harnessing the $9+ Billion Social and Mobile Ad Potential
Social

Harnessing the $9+ Billion Social and Mobile Ad Potential

13y ClickZ News Staff

Harnessing the $9+ Billion Social and Mobile Ad Po...

The year 2013 heralds a new world: a world where brands and agencies turn to social rich media advertising as a core way for connecting with the incre...

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WWE Makes Heavyweight Social Push for WrestleMania 29
Marketing

WWE Makes Heavyweight Social Push for WrestleMania 29

13y Lisa Lacy

WWE Makes Heavyweight Social Push for WrestleMania...

The promotional campaign includes efforts on Twitter, YouTube, Facebook, Pinterest, Tumblr and Pheed. Read More...

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Gigya and Janrain Partner With Google+ for Social Sign-In
Social

Gigya and Janrain Partner With Google+ for Social Sign-In

13y Susan Kuchinskas

Gigya and Janrain Partner With Google+ for Social ...

Google has partnered with Gigya and Janrain to offer web publishers easy integration with social networks' identity systems. Read More...

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Head and Shoulders Asks Baseball Fans to Tweet Whiffs
Marketing

Head and Shoulders Asks Baseball Fans to Tweet Whiffs

13y Lisa Lacy

Head and Shoulders Asks Baseball Fans to Tweet Whi...

The campaign coincides with the launch of the Head and Shoulders with Old Spice. Read More...

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Build Your Brand Online: Leveraging Facebook and Twitter
Social

Build Your Brand Online: Leveraging Facebook and Twitter

13y Dave Evans

Build Your Brand Online: Leveraging Facebook and T...

Learn to see the social web with your online presence at the core. Read More...

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The Internet of Things: Let's Get Phygital
Asia

The Internet of Things: Let's Get Phygital

13y Vincent Teo

The Internet of Things: Let's Get Phygital

Companies like Granata and McDonald's are using technology to bridge the digital and physical world to bring interactive experiences to consumers. Rea...

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Chips Ahoy Makes Digital Move in China on April Fools
Asia

Chips Ahoy Makes Digital Move in China on April Fools

13y Adaline Lau

Chips Ahoy Makes Digital Move in China on April Fo...

Chips Ahoy deployed real time marketing to debut its digital launch in the country. Read More...

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Nissan Debuts Instagram Channel
Social

Nissan Debuts Instagram Channel

13y Lisa Lacy

Nissan Debuts Instagram Channel

The Japanese carmaker launched its Instagram channel at the 2013 New York Auto Show - one year after it launched its Pinterest page at the 2012 show. ...

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#SESNY: Activating the Social Search Dynamic
Social

#SESNY: Activating the Social Search Dynamic

13y Lisa Lacy

#SESNY: Activating the Social Search Dynamic

Dan Cristo, director of SEO innovation at Catalyst Online, and Duane Forrester, senior program manager at Bing, talk about how brands can rank higher ...

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The Trouble With Social Media Monitoring in Asia
Asia

The Trouble With Social Media Monitoring in Asia

13y Jon Wade

The Trouble With Social Media Monitoring in Asia

What works in the U.S. doesn't always work in Asia. Consider these three factors. Read More...

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Virgin Atlantic Delivers Splashes of Red to East Coast Followers
Marketing

Virgin Atlantic Delivers Splashes of Red to East Coast Followers

13y Lisa Lacy

Virgin Atlantic Delivers Splashes of Red to East C...

The Twitter campaign sought opportunities to brighten the days of followers who tweeted their woes with the hashtag #FITFOO. Read More...

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USA Network Lets Psych Fans Determine Whodunit
Marketing

USA Network Lets Psych Fans Determine Whodunit

13y Lisa Lacy

USA Network Lets Psych Fans Determine Whodunit

In the "Clue"-inspired 100th episode of USA's Psych series, fans will be able to vote on how the episode ends. Read More...

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Focus on Small Data to Succeed in Big Data Chaos
Asia

Focus on Small Data to Succeed in Big Data Chaos

13y Pushkar Sane

Focus on Small Data to Succeed in Big Data Chaos

Big data in social marketing is misplaced. Here's why. Read More...

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Eggo Wants Customer Recipes
Marketing

Eggo Wants Customer Recipes

13y Lisa Lacy

Eggo Wants Customer Recipes

The initiative, The Great Eggo Waffle Off, is intended to demonstrate waffles are appropriate any time of day. Read More...

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Digital Engagement in China - Social Gets Serious [Infographic]
Asia

Digital Engagement in China - Social Gets Serious [Infographic]

13y Elisa Harca

Digital Engagement in China - Social Gets Serious ...

Successful digital engagement in China comes down to five key points. Read More...

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Case Study: Jebsen Group Makes Social Media a Priority
Asia

Case Study: Jebsen Group Makes Social Media a Priority

13y Adaline Lau

Case Study: Jebsen Group Makes Social Media a Prio...

Four ways that a B2B organization representing 200 brands uses social and mobile for communications. Read More...

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Brands Steal College Hoops' Thunder With Bracket Challenges
Marketing

Brands Steal College Hoops' Thunder With Bracket Challenges

13y Lisa Lacy

Brands Steal College Hoops' Thunder With Bracket C...

A number of brands have created their own March Madness-style tournament challenges to engage fans this year. Read More...

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Pinterest Redesign Enables Discovery
Social

Pinterest Redesign Enables Discovery

13y Susan Kuchinskas

Pinterest Redesign Enables Discovery

The online look book has a new look: Pinterest redesigned itself to make discovery easier. Read More...

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Twitter Celebrates Seven Years Since Jack Dorsey's First Tweet
Social

Twitter Celebrates Seven Years Since Jack Dorsey's First Tweet

13y Rosalie Marshall

Twitter Celebrates Seven Years Since Jack Dorsey's...

Twitter boasts 200 million users creating over 400 million tweets. Read More...

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How to Optimize Your Business Page for Google+ Local
Asia

How to Optimize Your Business Page for Google+ Local

13y Navneet Kaushal

How to Optimize Your Business Page for Google+ Loc...

While Google Places pages were not being indexed by the search engine, Google+ Local pages will be. Read More...

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Grape-Nuts Leverages Hillary's Everest Climb in Facebook Promo
Marketing

Grape-Nuts Leverages Hillary's Everest Climb in Facebook Promo

13y Lisa Lacy

Grape-Nuts Leverages Hillary's Everest Climb in Fa...

The brand's What's Your Mountain promotion asks its Facebook fans to define and share their goals. Read More...

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Old Spice Wraps Up Wild Week With Mr. Wolfdog
Marketing

Old Spice Wraps Up Wild Week With Mr. Wolfdog

13y Lisa Lacy

Old Spice Wraps Up Wild Week With Mr. Wolfdog

The weeklong campaign resulted in content on YouTube, Twitter, Facebook, Tumblr, and the music website Bandcamp. Read More...

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FreeCreditScore.com to Consumers: Make a Better Commercial
Marketing

FreeCreditScore.com to Consumers: Make a Better Commercial

13y Lisa Lacy

FreeCreditScore.com to Consumers: Make a Better Co...

FreeCreditScore.com is asking consumers to submit alternative endings to a TV commercial that features its Score Planner tool. Read More...

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Brands Dip Into WeChat, China's Emerging Mobile Social Platform
Asia

Brands Dip Into WeChat, China's Emerging Mobile Social Platform

13y Adaline Lau

Brands Dip Into WeChat, China's Emerging Mobile So...

More than just an app, companies are increasingly testing Tencent's emerging social mobile platform. Read More...

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Pinterest Adds Analytics for Verified Websites
Analytics

Pinterest Adds Analytics for Verified Websites

13y Lisa Lacy

Pinterest Adds Analytics for Verified Websites

The tool will help brands better understand what Pinterest users are pinning from their sites, the social network says. Read More...

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