Come to Grips with Web Analytics (& Do Good in the Process!)

Here's a recommedation for all you multitaskers out there: get a grip on Web analytics and help save the world in the process. No, it's as far-fetched as you might think. Avinash Kaushik is one of the acknowledged gurus in the Web analytics space (who recently became a consultant for Google)

web_analytics-an_hour_a_day-sm.jpg Here’s a recommedation for all you multitaskers out there: get a grip on Web analytics and help save the world in the process.

No, it’s as far-fetched as you might think.

Avinash Kaushik is one of the acknowledged gurus in the Web analytics space (who recently became a consultant for Google). His book, Web Analytics: An Hour A Day, just published. Aside from the many strong business arguments to invest in a copy, 100% of the proceeds from sales will be donated to two charities: The Smile Train and Doctors Without Borders.

Avinash, a first-time author, shrugs off his generosity. “My wife and I have enought money to live on without my writing this book,” he told me.

Do something good for your business and your world — pick up a copy.

Subscribe to get your daily business insights

Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2y

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource
Announcement Alert from Lee Arthur
Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

2y

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource
The 2023 B2B Superpowers Index
Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

3y

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource
Impact of SEO and Content Marketing
Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

3y

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource