Execs & Accounts for July 31, 2006
Google hires Bonita Stewart as auto vertical director; IAB adds 27 members.
Google hires Bonita Stewart as auto vertical director; IAB adds 27 members.
Google hired Bonita Stewart as director of the automotive vertical. She joins from DaimlerChrysler, where she was director of Chrysler Group interactive communications, a role with oversight of branding efforts for Chrysler, Jeep and Dodge. She’ll be based in Google’s Detroit office.
The Interactive Advertising Bureau (IAB) added 27 members, including Autobytel, Booyah Networks, Fox News Channel, HowStuffWorks, Business.com and vMix. Seventeen are general members, nine are associate members.
The Cimarron Group, an integrated agency serving movie studios, named Mitch Yankowitz and John Zaffarano to lead its new international division. Both men previously worked for The Picture Production Company International and Twentieth Century Fox.
Audi tapped interactive agency Enlighten to produce online ads for its campaign introducing the Q7 SUV. The assignment includes rich media banners with rollover, expanding and synched ads. Enlighten worked with Atlas to create the units.
ThirdAge.com tapped Winstar, a division of Interep Interactive, to rep its site inventory. It boasts approximately 20 million page views and 450,000 unique visitors a month.
ClipSyndicate hired Nancy Dunn as VP of advertising strategy. She was most recently director of business strategy and operations in AOL’s sales development group.
VitalStream hired Michel Maeso as EVP of global sales and marketing. He was previously VP of worldwide sales for Packet Design
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