Execs & Accounts for May 12, 2006

In-game ad firm Double Fusion elevated board member and spokesperson Jonathan Epstein to CEO. It’s a role he already performed in everything but name. Epstein spent 10 years at IDG, filling various sales and publishing management roles, after which he launched GameSpot.com. He was most recently co-head of United Talent Agency’s digital media practice.

Think Partnership’s CEO, Gerard Jacobs, as well as its chairman, Benjamin Jennings, have tendered their resignations. The reason stated was that the company will for the rest of the year focus on “capturing integration synergies,” whereas the two men’s individual strengths are in growth and acquisitions. Scott Mitchell will continue to serve as president.

DRIVEpm, aQuantive’s ad network and performance media unit, hired Kirk McDonald as SVP of sales, service and marketing. He was most recently SVP of network sales for CNET, and served an earlier stint with Ziff-Davis.

Modem Media hired Christine Bensen as VP of media at Modem West. She joins from AKQA in San Francisco, where she was national director of media and analytics.

Classified Ventures promoted Kevin Doyle to SVP and general manager of Apartments.com. He fills a role vacated by Tim Fagan, who was promoted last month to lead the company’s real estate division.

Search marketing firm Oneupweb added several clients. They include SmileMakers, Discover Boating, StressEraser, GXS and Henkel Corporation.

121Media, which provides “ISP-based targeting” for interactive advertisers, hired Chris Hogan as VP of sales. He was previously VP of sales at Expedia. Falk veteran Tom Jenen joined the company last month as VP of marketing.