Execs & Accounts for November 22, 2006
Transitions at WB, Almighty launches environmental site, Premium Network adds biz sites.
Transitions at WB, Almighty launches environmental site, Premium Network adds biz sites.
Boston-based agency Almighty has redesigned the Web site for not-for-profit group The Climate Project. The site was developed to raise awareness of global warming and assist in training people to give the presentation featured in Al Gore’s film An Inconvenient Truth.
Warner Bros. has moved its VP of corporate business development and strategy, Vicky Colf, to a new role heading up its new Warner Bros. Advanced Digital Services and Technology Systems Development operation, as reported by Variety. The studio is moving technology staff previously stationed in its defunct Online division to the new unit.
Premium Network has included 12 new niche business sites in its site representation roster in the tech, health, business, teen, education and gaming categories. The sites include HealthCastle.com, GameAmp and FactMonster.com.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.