Execs & Accounts UK and EU: Bebo, 24/7 Real Media, CHI and Partners

AOL-owned Bebo has appointed Google’s former head of industry marketing in Europe, Nicole Vanderbilt, to the newly created position of VP, international. Vanderbilt will be tasked with the roll out and development of Bebo operations across Europe, including French, Spanish, German, and Dutch markets.

24/7 Real Media has hired Brian Fitzpatrick, ex-VP of business development at online child safety application firm Glubble.com, as its managing director of media, U.K. Fitzpatrick will manage the firm’s U.K. media business, including publisher representation, digital ad sales, and recruitment.

London-based agency CHI & Partners has appointed Paul Adams to the newly created position of head of digital. Adams will leave his current role as account director at Agency Republic, and will be responsible for developing CHI’s digital output.

O2 has appointed former head of mobile at digital ad firm Unanimis, James Macdonald, to head up its sales operation. Macdonald will be responsible for building third-party relationships with advertisers in the UK, Ireland, Germany, the Czech Republic and Slovakia.

BT will retain digital agency Crayon to handle its online creative and production services, following a competitive review.

Media Contacts has been appointed to handle Photobox’s digital media account. The photo printing and community site was re-launched in June this year.