Execs & Accounts UK and EU: WPP, Microsoft, BBC Worldwide
Prescott to head WPP's Deliver; Dobson Leaving Microsoft; BBC hires Asia sales director
Prescott to head WPP's Deliver; Dobson Leaving Microsoft; BBC hires Asia sales director
Execs & Accounts UK and EU: TradeDoubler, Microsoft, WPP
Neal Prescott is joining WPP to head up its newly formed global digital production arm Deliver as CEO. Before joining WPP, Prescott was executive vice president and global head of technology enablement at Publicis-owned Digitas.
Chris Dobson, Microsoft’s VP for its UK Online Service Group, is leaving the company. Dobson is believed to be joining BBC Worldwide in a senior role. He joined Microsoft in 2001 following positions at Zenith and MTV Networks.
BBC Worldwide is hiring Inez Albert as digital sales director for Asia, tasked with selling inventory on BBC.com to Asian advertisers. Albert has held roles at Forbes, Wall Street Journal Asia, and Barron’s.
Digital marketing firm TradeDoubler has appointed Dominic Trigg as VP of global sales. Trigg will be responsible for global advertiser, publisher and agency sales across 19 markets. He joins from Infospace Europe, where he held the position of VP of search Europe.
Digital creative agency Golley Slater has appointed Mip Phillips as its first executive creative director. Phillips will begin at the company on September 1, and will have responsibility for its digital creative product. Previous roles have included senior creative positions at Euro RSCG Network, Delaney Lund Knox Warren and Tequila/TBWA.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceNissan's European CIO discussed how uniting marketing and IT is crucial for brands who want to thrive as the gap between physical and digital continue...
View articleWhile marketers realize the importance of mobile, many of them have yet to catch up with consumer expectations , or realize how SEO and mobile impact ...
View articleBeing comfortable with failure and making research a team sport are just two ways to avoid disruption, according to Alex Holmes of Government Digital ...
View articleHow do you launch a brand that seems like a longshot? The same way you score on social: with sincerity, according to Chobani CMO Peter McGuinness. Rea...
View articleExecs from McDonald's, Comedy Central and the Royal Bank of Scotland took the stage at Adobe Summit to share their journeys toward being experience-ba...
View articleIn this week's Throwback Thursday, Nathy Aviram, chief production officer at McCann New York, tells ClickZ about the storytelling behind his favorite ...
View articleIn our inaugural edition of this new Throwback Thursday column, the president and CEO of DDB New York takes a trip down memory lane to share his ...
View articleThe idea of putting the customer first is something of a marketing cliche. But that's exactly how Netflix became the world's biggest broadcaster. Read...
View article
Leave a Reply
You must be logged in to post a comment.