Execs and Accounts for January 10, 2003
Overture names Ken Ross chief communications officer; Margeotes/Fertitta + Partners hires Brandon Lowitz as director of new business development
Overture names Ken Ross chief communications officer; Margeotes/Fertitta + Partners hires Brandon Lowitz as director of new business development
Overture has named Ken Ross chief communications officer. In the role, Ross will lead the search engine marketer’s corporate communications group, overseeing public and investor relations and internal communications.
Ross most recently served as VP of corporate communications for consumer products maker Newell Rubbermaid, where he was responsible for internal and external communications strategies. Earlier, he was senior VP of communications for Internet retailer eToys and worldwide director of media and analyst relations for Andersen Consulting.
Ross succeeds Kasey Byrne, who joined Overture in May 1999 and is leaving to pursue personal interests.
Margeotes/Fertitta + Partners (M/F+P) has hired Brandon Lowitz as director of new business development. Prior to joining the cross-media agency, Lowitz was director of new business development at boutique agency Blue Elephant. He also served as director of business development at Dennis Interactive and as an account executive in the ad sales department of Ziff Davis Publishing.
“We’ve known Brandon for many years and have been impressed by his entrepreneurial spirit, determination, and skill,” said George Fertitta, the agency’s co-founder and president.
For more breaking news on account action and executive moves, visit ChannelSeven.com.
More about:
Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceEight fresh launches this week — spanning viral food mash-ups, brand reinventions, and nostalgia-fueled creative. Read More...
View articleA J.Crew storefront sign in New York City. From Ivy League Catalogs to Chapter 11 A Preppy Phenomenon Is Born J.Crew launche...
View articleAs healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
View articleRetailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
View articleA Holistic Approach to Measuring DTC Success Beyond Amazon Read More...
View articleAdobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
View articleEven retail giant Amazon needs a little Hollywood magic during the holiday season. Read More...
View articleCannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
View article
Leave a Reply
You must be logged in to post a comment.