Fail: Tesco’s cocked up carton

It’s a sad day when a carton of buttermilk forces you to envisage a man’s penis.

In what already must be a tough PR season for supermarket giant Tesco, someone (who gets paid a wage) designed this orange-shaped phallic creation to adorn this carton of buttermilk:

We here at .rising speculate that the designer in charge was being pinned for the supermarkets financial mishap and wanted to leave their final F-you immortalised  on cardboard – and scarred into the eyeballs of the innocent consumer.

The always ready and waiting website Reddit was alive with the story over the weekend. “They really made a cock and balls of this branding,” posted redditor andyburdens.

The redditor said he found the cartons on the shelves of an Irish Tesco branch – apparently the item is only available on Tesco’s Irish website – a shame.

Of course, the always vibrant and waiting Twitter was home to much delightful activity:

This Tesco Buttermilk has some packaging issues http://t.co/ikbffNFVX3 pic.twitter.com/M6vXYKmo0V

— DailyEdge.ie (@dailyedge) October 26, 2014

Nice work Tesco #CockandBalls Who’s up for some Buttermilk Pancakes? pic.twitter.com/EY92sWqoXn

— Friska (@FriskaFood) October 27, 2014

There’s no guessing where Tesco Buttermilk comes from… pic.twitter.com/ngJNGeuDwA

— Parody Wanker (@ParodyWankers) October 25, 2014