Google Markets Search Box Switch to IE7 Users

We know Google is angry about Microsoft's implementation of the search box in IE7, going so far as to accuse it of anti-competitive practices (Microsoft? anti-competitive?)

googlepopup.jpg
We know Google is angry about Microsoft’s implementation of the search box in IE7, going so far as to accuse it of anti-competitive practices (Microsoft? anti-competitive?). And we know Google has been promoting Firefox on its front page. But until I downloaded IE7 today I didn’t know about the technological way Google is fighting back. If your browser is IE7 and you go to Google.com, a little window appears just below the browser searchbox. “Make Google your Search Engine in Internet Explorer,” it implores. And one click does the job.

Interesting tactic. Nice workaround for those users who Google believes aren’t able to figure out how to change the default search engine in the box. (It defaults to MSN Search, of course.)

Subscribe to get your daily business insights

Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2y

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource
Announcement Alert from Lee Arthur
Weekly briefing | Digital Transformation

Announcement Alert from Lee Arthur

2y

Announcement Alert from Lee Arthur

Announcement Alert!! Read More

View resource
The 2023 B2B Superpowers Index
Whitepaper | Digital Transformation

The 2023 B2B Superpowers Index

3y

The 2023 B2B Superpowers Index

The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...

View resource
Impact of SEO and Content Marketing
Whitepaper | Digital Transformation

Impact of SEO and Content Marketing

3y

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

View resource