Hot this week: Google's secret, LinkedIn's power and Facebook's new plan
Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world.
Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. This week we give you the power to utilise LinkedIn as a tool for business success, the secrets of maximising response rates on the Google Display Network, Facebook’s ad revenue sharing plans and much more essential digital news.
INFOGRAPHIC: How to use LinkedIn for lead generation
LinkedIn currently has over 350m users worldwide – with 15m users in the UK alone – and is currently by far the most popular B2B networking tool. How can you start using the tool to drive your business’s success?
STUDY: Is ad size the secret to maximising response rates?
Every image should be treated individually on the Google Display Network, according the experts at PPC agency Push.
UPDATE: Facebook to share ad revenue with video creators
Facebook will share ad revenue with video creators in a bid to pinch ad budgets from video sharing giant YouTube.
INSIGHT: What do successful mobile campaigns have in common?
The most successful mobile marketing campaigns have seven things in common, according to the experts. Here the team at Swrve tells .rising what they are.
IAB: 1 in 7 Brits use ad blocking
Interestingly, only 44% of Brits are conscious that most websites are free due to adverts.
Insightful and informative.